HTC eyes positive impact of VR to promote UN development goals
HTC Corp has allocated $10 million in funding to drive virtual reality content and technologies that will create a positive impact and change in support of the United Nation’s Sustainable Development Goals by 2030.
The VR For Impact initiative, launched in January, is designed to encourage more developers to work on VR-enabled ideas that can help eradicate poverty around the world, establish peace, provide prosperity, and protect the planet’s ecosystem and wildlife.
The project revolves around the idea that VR is a powerful medium to help promote empathy for others. VR, which can create an immersive, 360degree digital world, allows users to experience things from another person’s perspective, broadening their perspective of the subject in question.
“The potential for virtual reality to help us learn, understand and transform the world is limitless. VR for Impact is a challenge to the VR community and content developers across the globe to help drive awareness and to solve the biggest challenges of mankind,” said Cher Wang, chairwoman and CEO of HTC.
“HTC Vive will fund the best ideas using Virtual Reality that truly drives awareness and positive change in our world. We encourage all players in theVRecosystem to join as only together can we drive real impact,” she added.
The Taiwan-based company has launched its HTC Vive VR headsets to help popularize the cutting-edge technology. With the VR for Impact fund, HTChopes to inspire moreVR experiences and films that touch on important social topics that align with the United Nations’ Sustainable Development Goals imitative.
“HTC is a pioneer in recognizing the work the UN has done to promote social change through virtual reality,” said Gabo Arora, creator of the UN’s VR Initiative and creative adviser to theWorld Food Program.
“The Vive’s room-scale VR capability can be a powerful tool for immersive storytelling, education, and training; their support will empower more people to effect global change, give voices to the most vulnerable and provide access to new possibilities for the most marginalized,” he added.
HTC will announce the first winning projects for VR For Impact on Earth Day, April 22, 2017.
Its US peer Oculus also launched a similar initiative, VRforGood inMay, to encourage moreVRcontents that can make the world a better place.
HTC is a pioneer in recognizing the work the UN has done to promote social change through virtual reality.”
A girl demonstrates the HTC Vive visual reality (VR) headset during the annual Computex computer exhibition in Taipei.