Boehringer opens biopharma site

China Daily European Weekly - - BUSINESS - Mu­sic li­cens­ing deal with­UMG Volvo to build An­droid into cars

Ger­man phar­ma­ceu­ti­cal gi­ant Boehringer In­gel­heim an­nounced onMay 16 that its China bio­phar­ma­ceu­ti­cals site has of­fi­cially be­come op­er­a­tional. As the first and only biopharma site set up in line with global stan­dards by a multi­na­tional pharma com­pany in China, it has be­come a ma­jor mile­stone in Boehringer In­gel­heim’s strate­gic blue­print for its global biopharma busi­ness. The first phase of its in­vest­ment has ex­ceeded 70 mil­lion eu­ros ($76.9 mil­lion; £59.3 mil­lion). As Boehringer In­gel­heim has been se­lected as one of the first com­pa­nies to launch the coun­try’s biopharma con­tract man­u­fac­tur­ing or­ga­ni­za­tion pi­lot projects, the Shang­hai-based site will pro­vide wide-rang­ing ser­vices, in­clud­ing process devel­op­ment and clin­i­cal and com­mer­cial sup­ply to its cus­tomers in China and glob­ally. Ten­cen­tHold­ings Ltd, China’s big­gest gam­ing and so­cial me­dia firm, has reached a deal with US mu­sic firm Univer­salMu­sic Group to dis­trib­ute li­censed con­tent in China. Ten­cent Mu­sic En­ter­tain­ment Group, the Chi­nese firm’s mu­sic sub­sidiary, will also own ex­clu­sive rights to sub-li­cense UMG’s con­tent to other con­tent providers in China, the two firms said in a state­ment onMay 16. “The dig­i­tal op­por­tu­nity in China’s mu­sic mar­ket is truly ex­tra­or­di­nary, with over half a bil­lion peo­ple en­abled with smart­phones. Our ex­pan­sive new­part­ner­ship with Ten­cent will en­ableUMGto fully ad­dress this op­por­tu­nity,” says Michael Nash, UMGex­ec­u­tive vicepres­i­dent of dig­i­tal strat­egy. Volvo Cars an­nounced it was part­ner­ing with Google to de­velop the next gen­er­a­tion of in-car in­fo­tain­ment and con­nec­tiv­ity so­lu­tions based on An­droid, said a news re­lease from Volvo Cars onMay 15. It said the part­ner­ship promised to rev­o­lu­tion­ize how Volvo cus­tomers en­gage and in­ter­act with their cars. The large cat­a­log of pop­u­lar An­droid apps— de­vel­oped by Google, Volvo, or third party app de­vel­op­ers— will of­fer con­nected and pre­dic­tive ser­vices in and around the car. “We are mak­ing an im­por­tant strate­gic step with the Google part­ner­ship. Google’s plat­form and ser­vices will en­hance the user ex­pe­ri­ence by en­abling more per­son­al­iza­tion pos­si­bil­i­ties, while An­droid will of­fer in­creased flex­i­bil­ity from a devel­op­ment per­spec­tive,” saysHen­rik Green, se­nior vice-pres­i­dent of re­search and devel­op­ment at Volvo Car Group.

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