Busi­ness cli­mate set to im­prove

China Daily European Weekly - - SHENYANG SPECIAL - By ZHUAN TI

Ger­many-head­quar­tered in­dus­trial hard­ware gi­ant Wurth Group un­veiled its first China ex­pe­ri­ence cen­ter in Shenyang, Liaon­ing prov­ince, in April, pro­vid­ing in­spi­ra­tion for the man­u­fac­tur­ing in­dus­try’s mar­ket­ing in­no­va­tion, lo­cal of­fi­cials said.

Wurth Group, founded in 1945, is a world mar­ket leader in the assem­bly and fas­ten­ing ma­te­rial sec­tor. It en­tered the Chi­nese mar­ket in 1994 and has 1,200 em­ploy­ees in more than 100 Chi­nese cities. Its Shenyang store is in the city’s China-Ger­many Equip­ment Man­u­fac­tur­ing In­dus­trial Park.

“The fa­vor­able lo­ca­tion and pref­er­en­tial poli­cies of Liaon­ing, one of China’s north­east­ern rust belt prov­inces, of­fered many de­vel­op­ment op­por­tu­ni­ties for in­vestors,” Xinhua quoted Larry Stevens, CEO of Wurth China, as say­ing.

Li Bao­jun, deputy direc­tor of the man­age­ment com­mit­tee of the in­dus­trial park, said at the open­ing cer­e­mony: “We hope Wurth can in­tro­duce more ad­vanced prod­ucts and tech­nol­ogy into this park, have fur­ther co­op­er­a­tion with lo­cal com­pa­nies and of­fer new ideas for in­dus­trial de­vel­op­ment.”

Li said: “I ex­pect Wurth to work as a bridge or a bond link­ing Shenyang with the world.”

Founded in 2015, the 48-squarek­ilo­me­ter China-Ger­many Equip­ment Man­u­fac­tur­ing In­dus­trial Park fea­tures a va­ri­ety of sec­tors, in­clud­ing in­tel­li­gent man­u­fac­tur­ing, ad­vanced ma­chin­ery, au­to­mo­biles, in­dus­trial ser­vices and strate­gic emerg­ing in­dus­tries.

The city’s top pol­i­cy­mak­ers de­cided at the end of 2016 to cre­ate a more busi­ness-friendly en­vi­ron­ment in a bid to re­vi­tal­ize the tra­di­tional in­dus­trial hub.

The city’s goal is to join the ranks of the top 50 economies world­wide in the World Bank Group Global Do­ing Busi­ness rank­ing in about three years.

The im­prove­ment in the busi­ness en­vi­ron­ment will in­ject a new vigor into the lo­cal econ­omy and help to sharpen its com­pet­i­tive edge, lo­cal of­fi­cials said, adding that the city will also pro­mote in­no­va­tion, re­forms and in­dus­trial trans­for­ma­tion.

Wang Menghui, the Shenyang chief of the Com­mu­nist Party of China, said at a work meet­ing at the end of 2016 that the move is in re­sponse to the cen­tral gov­ern­ment’s call for im­prov­ing in­vest­ment and the busi­ness cli­mate.

“It is set to be­come an ef­fec­tive path to adding to the city’s ap­peal, en­hanc­ing so­cial co­he­sion and in­creas­ing its com­pet­i­tive­ness,” Wang said.

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