Guangzhou: Im­ages now aide copy­right data­base

China Daily (Hong Kong) - - IP SPECIAL - By LI WEN­FANG in Guangzhou li­wen­fang@chi­nadaily.com.cn

The copy­right ad­min­is­tra­tion of Guangzhou, Guang­dong prov­ince, is ex­pand­ing its data­base to in­clude copy­righted im­ages in the cul­tural and creative in­dus­try to im­prove the ef­fi­ciency and de­ter in­fringe­ment.

Con­ven­tional text de­scrip­tions of prod­ucts will be sup­ple­mented by col­ors, shades and tex­tures of im­ages. The site also car­ries le­gal in­for­ma­tion, in­dus­try stan­dards and other in­for­ma­tion that en­riches the data.

Com­par­isons and searches will al­low higher ef­fi­ciency in the dis­play, in­quiry, trad­ing, su­per­vi­sion and in­spec­tion of copy­righted ma­te­rial, said the lo­cal copy­right ad­min­is­tra­tion.

The up­grade is part of ef­forts to build what the ad­min­is­tra­tion calls the Guangzhou Copy­right Com­pre­hen­sive In­for­ma­tion Ser­vice Plat­form.

A key task of the sys­tem is to meet the chal­lenge of de­tect­ing and col­lect­ing ev­i­dence of copy­right vi­o­la­tions in cy­berspace, said Zhou Xian­hua, an of­fi­cial with the ad­min­is­tra­tion.

The new sys­tem also in­cludes mod­ules for copy­right reg­is­tra­tion, statis­tics and pro­tec­tion, as well as pub­lic ser­vices and match­ing small en­ter­prises with aca­demic in­sti­tu­tions.

On Dec 9, Guangzhou be­came the sixth city in the coun­try to re­ceive the sta­tus of a na­tional model city for copy­right ad­min­is­tra­tion.

With the rich­est tal­ent, ed­u­ca­tion, sci­en­tific and tech­no­log­i­cal re­sources in South China, Guangzhou has been the top pro­vin­cial cap­i­tal in the num­ber of copy­right reg­is­tra­tions and au­tho­riza­tions for the last 11 straight years.

The added value from the copy­right in­dus­try in Guangzhou topped 195.75 bil­lion yuan ($32.24 bil­lion) last year.

The soft­ware in­dus­try gen­er­ated 90.2 bil­lion yuan in the first seven months of this year, up 26 per­cent year-on-year.

Founded in 1998, Guangzhou-based ZWCAD Soft­ware Co, which makes com­put­eraided de­sign and manufacturing prod­ucts, will gen­er­ate about 110 mil­lion yuan in rev­enues this year, said its ex­ec­u­tive deputy gen­eral man­ager Liu Yufeng.

The com­pany now in­vests 30 per­cent of its rev­enue into re­search and devel­op­ment.

Its au­tho­rized 2D prod­uct li­censes to­taled 320,000 in more than 80 coun­tries at the end of last year. It launched its 3D prod­ucts in 2010 af­ter ac­quir­ing the US com­pany VX Corp.

Its rapid growth came as the govern­ment started to pay greater at­ten­tion to copy­right pro­tec­tion, Liu said, adding the com­pany now holds 51 copy­rights.

Es­tab­lished in 1997, Guangzhou Comic­fans Cul­ture Tech­nol­ogy Co has had the top po­si­tion in the cir­cu­la­tion of comic pub­li­ca­tions in the coun­try over the past 10 years, said its manag­ing direc­tor, Yu Yong.

It has dis­trib­uted 36 mil­lion copies of its Funny School se­ries, which was listed in the 2012 plan for build­ing and pro­tec­tion of do­mes­tic comic brands by the Min­istry of Cul­ture.

It has reg­is­tered copy­rights for 144 of its prod­ucts, with Funny School se­ries ex­ported to coun­tries and re­gions in­clud­ing Viet­nam, Malaysia, Hong Kong and Tai­wan.

As one of the first group of comic mak­ers to re­ceive an In­ter­net pub­lish­ing li­cense, the com­pany has sup­plied con­tent to the three do­mes­tic telecom­mu­ni­ca­tions op­er­a­tors and some over­seas mo­bile phone car­ri­ers.

Its steps to pre­vent piracy in­clude the coun­try’s spe­cial anti-piracy mark on some of its pub­li­ca­tions that read­ers can au­then­ti­cate through free text mes­sages and phone calls.

Founded in 2002, Guangzhou Okay Ge­o­graphic In­for­ma­tion Tech­nol­ogy Ser­vice Co de­vel­ops ge­o­graphic in­for­ma­tion for smart city and smart mar­ket­ing ap­pli­ca­tions and cul­tural her­itage pro­tec­tion.

It aims to op­er­ate a cloud ser­vice dig­i­tal copy­right ap­pli­ca­tion ser­vice and go pub­lic in three years, said Chair­man Xiong Aiwu.

Long­shine ( Guangzhou) Pub­lish­ing Co has be­come an in­flu­en­tial copy­right owner on the main­land of swords­men lit­er­a­ture. Its core as­set is the copy­right for sim­pli­fied Chi­nese and au­dio ver­sions of works by Hong Kong nov­el­ist Louis Cha.

With co­op­er­a­tion with a num­ber of over­seas pub­lish­ers, Long­shine has also ac­quired the copy­rights for sim­pli­fied Chi­nese ver­sions of works by nov­el­ists Liang Yusheng and Gu Long.

The com­pany has de­vel­oped more than 3,000 types of prod­ucts, and li­censed copy­rights to over­seas or­ga­ni­za­tions.

PRO­VIDED TO CHINA DAILY

Throngs of en­thu­si­asts sur­round the Comic­fans booth at a comic and games fair in 2011.

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