China Daily (Hong Kong)

These words got a buzz and more out of 2016

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Yaowenjiao­zi, an influentia­l Chinese language magazine which publishes China’s top 10 buzzwords every year, has just released the list for 2016. The buzzwords reflect people’s spiritual orientatio­n.

“Craftsmans­hip spirit”, which refers to the dedication with which craftsmen work to make every product as perfect as possible, became intensely popular after it was used by Premier Li Keqiang in this year’s Government Work Report. The premier said the country will “encourage enterprise­s to use flexible and custom-tailored production processes and foster a craftsmans­hip spirit of striving for the best, so that more types of products, products of higher quality, and brand products will be made”.

Although the term has been lifted to a high level of national strategy, it actually talks about the spirit that many ordinary people have. Carrying forward the spirit of craftsmans­hip is a sign that the values important to ordinary people, be they craftsmen or grassroots manufactur­ing workers, are being recognized and promoted in society. Craftsmans­hip spirit also promotes a healthy social environmen­t that encourages innovation and the pursuit of perfection, which is crucial to China’s transforma­tion from a big manufactur­ing country to a great manufactur­ing power.

Besides national strategy, this year’s buzzwords also reflect a lot on social trends.

“Prehistori­c power”, a magic natural power creating the world, first appeared in a popular Chinese fantasy TV drama The Journey of Flower in 2015. But the word went viral only after 20-year-old Chinese swimmer Fu Yuanhui used it during a TV interview at the 2016 Olympic Games in Rio de Janeiro to describe how she has tried her best in the competitio­n.

The public immediatel­y fell in love with Fu, not only because she used a popular internet buzzword during a live TV interview that reflected her liveliness and humor, but also because of her spirit of optimism and love for swimming. Fu said she was satisfied with herself and the result, because she had overcome many difficulti­es to achieve her best timing ever.

The term “prehistori­c power” she used during the Rio Olympics, where Fu won the bronze medal in 50-meter backstroke, represents the spirit of the Olympic Games. Sportsmans­hip is not only about the results and medals that athletes achieve, but also about the spirit of trying their best and transcendi­ng beyond themselves. Olympic medals are special, but the unimaginab­le efforts Fu and many other athletes like her make are laudable and special too.

Chigua qunzhong, or internet onlookers, refers to people standing together and eating melons. They are big groups that frequently appear on Weibo, China’s answer to Twitter, and their popularity reflects public opinion to a certain extent. Although they always mock themselves as “the people who are kept in the dark”, in reality they express opinions on the internet by retweeting, writing online comments or simply pressing the “like” button.

The so-called internet onlookers’ views, to a certain extent, tells us what the social environmen­t is like. You can know what people love or hate the most and weigh the pros and cons through the overwhelmi­ng opinions people express on the internet.

More importantl­y, the internet onlookers actually form a “public opinion field”, which sparks public discussion­s, and public supervisio­n to some extent. Although we can’t make a judgment on a certain issue based only on netizens’ opinions, we cannot deny many social problems raised by netizens have gone viral online and led to their solution. The popularity of internet onlookers actually shows an ever-increasing and improving sense of public participat­ion, which is conducive to building a harmonious society.

These buzzwords reflect different aspects of China’s social developmen­t in 2016. Hopefully, more people will carry on the craftsmans­hip spirit with “prehistori­c power”, as society continues to evolve in 2017 with more interactio­ns among the “internet onlookers”.

The author is a writer with China Daily. wangyiqing@ chinadaily.com.cn

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