Re­mov­ing rot­ten ap­ples will help e-com­merce sites court con­sumers

China Daily (Hong Kong) - - COMMENT - ON WED­NES­DAY,

Fengx­ian district court in Shang­hai ruled that a seller of fake prod­ucts com­pen­sate Alibaba’s on­line mar­ket­place, Taobao, on which the de­fen­dant ran his busi­ness, 120,000 yuan ($17,824). Le­gal Daily com­ments:

Al­though the com­pen­sa­tion is small com­pared with Taobao’s rev­enue, the case — the first in which the e-com­merce com­pany took the ini­tia­tive to sue one of its on­line re­tail­ers — is of sym­bolic im­por­tance as it marks the trans­for­ma­tion of the re­la­tions be­tween the e-com­merce com­pany and its con­tracted mer­chants.

Ad­mit­tedly, most of the on­line re­tail­ers try their best to pro­vide cus­tomers with qual­ity prod­ucts and ser­vices. But it is un­de­ni­able that there are some re­tail­ers sell­ing fake and sub­stan­dard prod­ucts on e-com­merce sites.

The providers of e-com­merce sites such as Tao-

bao are hes­i­tant to deal with any re­tail­ers sell­ing fake or shoddy prod­ucts on their plat­forms, be­cause of the money they make from them.

But when the prob­lem­atic re­tail­ers da­m­age the rep­u­ta­tion and im­age of the e-com­merce plat­forms, the lat­ter’s tol­er­ance reaches its limit and they have to do what­ever it needs to bring the prob­lem­atic re­tail­ers to court.

Hope­fully, other e-com­merce plat­form providers will seek to cleanse them­selves of re­tail­ers sell­ing fake goods, which will not only ben­e­fit them­selves but more im­por­tantly con­sumers.

It is time to pick the bad ap­ples from the bas­kets.

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