Mianyang park pow­ers up with host of e-com­merce ini­tia­tives

China Daily (Hong Kong) - - SPORTS - By YUAN SHENGGAO dongji­dong@chi­nadaily.com.cn

Mianyang, a city in south­west­ern Sichuan prov­ince, plans to boost its e-com­merce in­dus­try by en­cour­ag­ing more busi­ness star­tups and es­tab­lish­ing more part­ner­ships with in­dus­trial gi­ants.

E-com­merce is among the most promis­ing in­dus­tries in China.

Ac­cord­ing to re­cent sta­tis­tics re­leased by the China E-Com­merce Re­search Cen­ter, trans­ac­tions made through var­i­ous e-com­merce plat­forms amounted to 23 tril­lion yuan ($3.5 tril­lion) in the coun­try in 2016, up 25.5 per­cent from the pre­vi­ous year.

Mianyang Science and Tech­nol­ogy Busi­ness Park is a ma­jor base for e-com­merce and other in­ter­net-based high-tech com­pa­nies in the city.

As a na­tional-level tech­no­log­i­cal in­cu­ba­tion base and a na­tional-level tech­no­log­i­cal in­no­va­tion and en­trepreneur­ship base, the park has al­ready in­vested more than 2 bil­lion yuan in build­ing a 50,000-square-me­ter in­cu­ba­tion cen­ter for start­ing e-com­merce busi­nesses, ac­cord­ing to the park’s ad­min­is­tra­tive com­mit­tee.

The park has re­leased a de­vel­op­ment plan for 201620, with a num­ber of pref­er­en­tial poli­cies in place to at­tract busi­nesses to the lo­cal e-com­merce in­dus­try.

Dur­ing the 2017 China (Sichuan) E-com­merce De­vel­op­ment Sum­mit held in Mianyang from Sept 21-23, the park’s ad­min­is­tra­tive com­mit­tee again re­leased 10 new pref­er­en­tial poli­cies.

Th­ese aim to at­tract more in­vest­ment in the e-com­merce in­dus­try, en­cour­ag­ing com­pa­nies to es­tab­lish re­gional head­quar­ters and other op­er­a­tions in the park.

Ac­cord­ing to the ad­min­is­tra­tive com­mit­tee, one of the pref­er­en­tial poli­cies is that com­pa­nies on the For­tune Global 500 list and the list of China’s top 100 en­ter­prises — which build head­quar­ters, op­er­at­ing cen­ters, ac­count­ing cen­ters and re­search in­sti­tu­tions in the park — can get up to 2 mil­lion yuan as an in­cen­tive.

The com­mit­tee added that lead­ing teams for busi­ness star­tups can be awarded up to 20 mil­lion yuan for fi­nanc­ing.

The com­mit­tee has made e-com­merce and In­ter­net Plus top priorities, to help to de­velop a mod­ern ser­vice in­dus­try in Mianyang.

In three years, the park has at­tracted about 240 e-com­merce com­pa­nies. The sales vol­umes made through the com­pa­nies’ e-com­merce plat­forms topped 30 bil­lion yuan from Jan­uary to Au­gust this year.

Su Jun­rong, founder of Sichuan Jun­hao E-com­merce Co Ltd, said he chose to set­tle in the park be­cause of its ideal de­vel­op­ment cli­mate. He founded the com­pany in Novem­ber 2016 in the park.

Its sales topped 300 mil­lion yuan in the first eight months of this year, and the fig­ure is ex­pected to reach 400 mil­lion yuan by the end of 2017.

“What at­tracted me here was the solid ba­sis and huge po­ten­tial for the e-com­merce in­dus­try in the park,” Su said.

Mi­lai.com is an emerg­ing e-com­merce com­pany in the park fo­cus­ing on com­puter and com­mu­ni­ca­tions prod­ucts, as well as consumer elec­tron­ics. It is man­aged by a group of young en­trepreneurs.

It re­al­ized on­line trans­ac­tions of nearly 800 mil­lion yuan in the three years since its es­tab­lish­ment. And in the first eight months of this year, sales reached 200 mil­lion yuan.

Goushi­hui.com, a lo­cal fresh food e-com­merce plat­form, fea­tur­ing on­line sales and cold-chain de­liv­ery, reg­is­tered about 160,000 mem­bers just in one year.

The num­ber of its or­ders topped 3,000 daily and it is work­ing on build­ing a larger on­line-to-off­line e-com­merce plat­form with na­tion­wide cov­er­age.

Mianyang Science and Tech­nol­ogy Busi­ness Park is also work­ing with lead­ing re­search in­sti­tu­tions to of­fer bet­ter ser­vices for the e-com­merce com­pa­nies.

In May, Ts­inghua Univer­sity and the park co-founded a re­search and pro­mo­tion cen­ter for cross-border e-com­merce.

The park has also co­op­er­ated with e-com­merce gi­ant Alibaba to build a lo­ca­tion­based ser­vice cen­ter for cross-border e-com­merce.

The United King­dom’s Cambridge Univer­sity and the Euro­pean Union have helped to set up in­cu­ba­tors in the park to help at­tract busi­nesses from over­seas.

In ad­di­tion to the e-com­merce com­pa­nies, other re­lated tech­nol­ogy and ser­vices com­pa­nies from home and abroad have also made in­vest­ments in Mianyang Science and Tech­nol­ogy Busi­ness Park, of­fer­ing stronger sup­port for the e-com­merce in­dus­try.

In­spur, China’s ma­jor big data ser­vice provider, es­tab­lished a cloud com­put­ing cen­ter in the park and United State’s com­puter gi­ant IBM built its first Chi­nese big data anal­y­sis cen­ter there too.

China’s first gi­ga­byte op­ti­cal-fiber ac­cess net­work was also built in the park, to bet­ter meet lo­cal com­pa­nies’ de­mands in com­mu­ni­ca­tions.

Now a com­plete in­dus­trial chain has been formed in Mianyang Science and Tech­nol­ogy Busi­ness Park, rang­ing from in­for­ma­tion, tech­nol­ogy and fi­nan­cial ser­vices, as well as lo­gis­tics and staff train­ing, ac­cord­ing to lo­cal of­fi­cials.

“By 2020, the park will have be­come a first-level e-com­merce in­dus­trial park in Sichuan and in China with, strong in­no­va­tive ca­pac­ity, brand in­flu­ence and re­gional com­pet­i­tive­ness,” a park of­fi­cial said.

Lo­cal of­fi­cials pre­dicted that the park will be home to about 500 e-com­merce com­pa­nies in 2020, with an­nual on-line trans­ac­tion vol­umes sur­pass­ing 100 bil­lion yuan.

What at­tracted me here was the solid ba­sis and huge po­ten­tial for the e-com­merce in­dus­try in the park”

Su Jun­rong,

PHO­TOS PRO­VIDED TO CHINA DAILY

The in­cu­ba­tion cen­ter, cov­er­ing 50,000 square me­ters of floor space, is a ma­jor fa­cil­ity in Mianyang Science and Tech­nol­ogy Busi­ness Park, that serves e-com­merce star­tups.

The EU Project In­no­va­tion Cen­ter in Mianyang Science and Tech­nol­ogy Busi­ness Park is an incubator to help at­tract busi­nesses from over­seas. founder of Sichuan Jun­hao E-Com­merce Co Ltd

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