Eye shadow really makes sense in a woman’s daily facial makeup regimen. But beware: It can either add charisma or turn you into a fashion disaster. More often than not, women forsake bright-colored eye shadow for neutral tones, for fear of looking garish or overdone. But fashion trends are always changing, and bright eye shadow is making a comeback for 2018. Still, people should bear in mind that less is more when it comes to some fashion statements.