Zhe­jiang fea­tured in ca­ble TV video

China Daily (USA) - - ACROSS AMERICA - By CHINA DAILY in New York Judy Zhu in New York con­trib­uted to this story.

A video clip show­cas­ing the beauty and de­vel­op­ment of Zhe­jiang, one of China’s south­ern prov­inces and the host site of the com­ing G20 sum­mit 2016 on Sep 4 and 5, is play­ing on CNBC chan­nels in prime­time for a month. It is ex­pected to garner 3 bil­lion views.

The 60-sec­ond video dis­plays how the seren­ity of Zhe­jiang nur­tures an ecosys­tem of in­no­va­tion and vi­brant cre­ativ­ity, and Hangzhou, its cap­i­tal, is ready to roll out the red car­pet for the first-ever G20 hosted in China.

As China pre­pares for the event, the world is watch­ing to see how China will lead the sum­mit to suc­cess. The video, cre­ated by CNBC’s Cat­a­lyst Con­tent Stu­dio, scans through the province high­light­ing some of its finest at­trac­tions.

From fa­mous sights like the Qiantang River and the West Lake to the head­quar­ters of in­ter­net gi­ants like Alibaba, the video shows how Zhe­jiang has built its legacy on a long his­tory of com­merce and sea­far­ing and de­vel­oped into a vast mod­ern hub of tech­nol­ogy, im­port and ex­port.

“As tea flows from the pot and warms the soul, as a lake mas­sages the shores and nour­ishes the well-be­ing of those who seek its seren­ity, Hangzhou is an ecosys­tem built for the fu­ture,” the voiceover says.

Aside from be­ing Zhe­jiang’s eco­nomic, cul­tural, tech­no­log­i­cal and ed­u­ca­tional cen­ter, Hangzhou has also played a key role in China’s Yangtze River Delta for more than 2,000 years.

“I think it’s great to see an­other side of China,” said Jaime Brett, 26, a media stud­ies stu­dent at New York Univer­sity from Ohio. “When we think of China, we tend to think of the Great Wall, pan­das, Shanghai’s sky­line, but not a scenic city like Hangzhou. I think the video is per­fect at show­ing us the di­ver­sity of China’s cities.”

Jef­frey Bao, 24, a mar­ket­ing as­sis­tant in New York, was born and raised in Hangzhou. He said the video made him home­sick.


Screen­shot of the Zhe­jiang video loops on CNBC Amer­ica and Europe chan­nels, play­ing since Aug 12.

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