Asian jour­nal­ism em­braces op­por­tu­ni­ties for co­op­er­a­tion

China Daily (USA) - - CHINA - By YU RAN in Shang­hai yu­ran@chi­nadaily.com.cn

The Fo­rum for Asian Deans of Jour­nal­ism and Com­mu­ni­ca­tion took place in Shang­hai on Wed­nes­day, bring­ing to­gether ex­perts from uni­ver­si­ties and the me­dia in­dus­try to dis­cuss cur­rent and fu­ture per­spec­tives of Asian jour­nal­ism and com­mu­ni­ca­tion.

“The col­lab­o­ra­tion of jour­nal­ism and com­mu­ni­ca­tion is im­por­tant for the development of Asia as a large com­mu­nity, so we have to share our opin­ions through this fo­rum on how to face the op­por­tu­ni­ties and chal­lenges in Asian jour­nal­ism and com­mu­ni­ca­tion to­gether,” Guo Weimin, vice-min­is­ter of the State Coun­cil In­for­ma­tion Of­fice, said at the event’s open­ing cer­e­mony.

Ten gov­ern­ment of­fi­cials, 46 Chi­nese rep­re­sen­ta­tives from 30 uni­ver­si­ties and col­leges, and 40 for­eign ex­perts from 33 uni­ver­si­ties in 21 coun­tries par­tic­i­pated in the one-day fo­rum.

Ad­dress­ing the growth of new me­dia was men­tioned fre­quently at the fo­rum.

By the end of last year, there were 1,906 news­pa­per pub­lish­ers on the Chi­nese main­land, in­clud­ing 218 na­tional and 787 pro­vin­cial out­lets. China’s daily cir­cu­la­tion of news­pa­pers ranked top in the world last year.

“How­ever, China’s tra­di­tional me­dia is fac­ing a huge chal­lenge from new me­dia, which pro­vides Asian me­dia with a his­toric op­por­tu­nity to make the tran­si­tion to in­ter­net plat­forms ,” said Wang J ian jun, pres­i­dent of Shang­hai Me­dia Group.

An­other theme em­pha­sized at the fo­rum was col­lab­o­ra­tion among in­sti­tu­tions and uni­ver­si­ties across Asia to learn me­dia meth­ods from West­ern coun­tries and adapt them to lo­cal Asian cul­tures to im­prove the me­dia in­dus­try.

“In or­der to im­prove the rep­u­ta­tion and in­flu­ence of Asian me­dia, Asian coun­tries have to en­hance un­der­stand­ing and com­mu­ni­ca­tion with each other in­stead of re­ly­ing on West­ern me­dia,” said Zhao Qizheng, dean of the school of jour­nal­ism at Ren­min Uni­ver­sity of China.

“We have to balance the gap be­tween aca­demic study and pro­fes­sional work by or­ga­niz­ing dis­cus­sions be­tween par­ties from dif­fer­ent uni­ver­si­ties in Asia, to have a global vi­sion and up­grade the me­dia in­dus­try in Asia,” said Marco Molina Polo, direc­tor of the ad­vance­ment of­fice at De La Salle Uni­ver­sity in the Philip­pines.

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