En­hance Trade Pro­mo­tion and Cre­ate Co­op­er­a­tion Plat­form

–– In­ter­view with Zhao Xuem­ing, di­rec­tor of the CCPIT Tian­jin Branch

China's Foreign Trade (English) - - Contents - By Li Hongyang

China’s For­eign Trade: PECC (Pa­cific Eco­nomic Co­op­er­a­tion Coun­cil) is an im­por­tant ex­hi­bi­tion plat­form of Tian­jin. In your opin­ion, what will be the scale of the 12th PECC? What will be the ma­jor work of Tian­jin Trade Pro­mo­tion Coun­cil for or­ga­niz­ing the con­fer­ence?

Zhao Xuem­ing: Since the year 1999, PECC ex­hi­bi­tion has re­ceived great sup­port from Na­tional Min­istry of Com­merce, the CCPIT and other min­istries of the State Coun­cil. Be­cause it is the only in­ter­na­tional ex­hi­bi­tion held un­der the au­tho­riza­tion of PECC in China, the past ex­hi­bi­tions have seen ac­tive par­tic­i­pa­tions by PECC mem­bers. The scale of the event has be­come in­creas­ingly large.

From 2011, PECC started work­ing with Tian­jin Fair, the city’s tra­di­tional busi­ness ex­hi­bi­tion, to cre­ate a larger plat­form for the com­mu­ni­ca­tions be­tween Chi­nese com­pa­nies and their over­seas coun­ter­parts. Also from that year, in or­der to pro­mote lo­cal com­pa­nies to ex­pand their busi­ness in the over­seas mar­ket, Tian­jin Branch or­ga­nized five events of “Chi­nese Com­pa­nies ‘Go­ing Over­seas’ Strate­gic Dis­cus­sion and Pol­icy Pro­mo­tion”, in­volv­ing 54 coun­tries and re­gions. There are 28 coun­tries in the “Belt and Road” re­gion, 8 ASEAN coun­tries, and 4 BRICS coun­tries, and the num­ber of par­tic­i­pants reached about 5,500. About 7 co­op­er­a­tion agree­ments were signed on the venue of ex­hi­bi­tion or af­ter later ne­go­ti­a­tions were 7, and about 60 trade and in­vest­ment projects have been launched af­ter ne­go­ti­a­tion and will en­ter the next phase of de­vel­op­ment.

The 11th PECC ex­hi­bi­tion fea­tures a floor space of 80,000 sq. m. and the par­tic­i­pa­tion of com­pa­nies from more than 20 coun­tries in South­east Asia, the Europe and U.S. and the Ocea­nia. The event also at­tracted 70 busi­ness del­e­ga­tions from Chi­nese main­land, in­volv­ing nearly 9,000 com­pa­nies and 55,000 busi­ness­men. The trade vol­ume of the ex­hi­bi­tion sur­passed 1 bil­lion yuan and the num­ber of au­di­ence reached more than 200,000. PECC ex­hi­bi­tion has be­come one of the most im­por­tant trade and in­vest­ment co­op­er­a­tion plat­forms in North China and even North­east Asia, and one of the most in­flu­en­tial in­ter­na­tional ex­hi­bi­tion events of China.

With the theme of “in­no­va­tion drives de­vel­op­ment, trade changes life”, the 12th PECC ex­hi­bi­tion will be held dur­ing Apr. 14-19. As one of or­ga­niz­ers of the event, Tian­jin Branch is re­spon­si­ble for hold­ing PECC Strat­egy Di­a­logue on Chi­nese Com­pa­nies Go­ing Over­seas, In­vest­ment Pol­icy Pro­mo­tion Meet­ing for Mid­dle and East Europe, Latin Amer­i­can Busi­ness Sem­i­nar, Re­build­ing China-arab Silk Road Sem­i­nar and 2016 Tian­jin Im­port Prod­uct Ex­hi­bi­tion. All the prepa­ra­tion work is un­der way. Dur­ing the ex­hi­bi­tion, the coun­cil will

Tian­jin is em­brac­ing golden de­vel­op­ment op­por­tu­ni­ties as the na­tional gov­ern­ment is im­ple­ment­ing five strate­gies, in­clud­ing “the Belt and Road” strat­egy, “co­or­di­nated de­vel­op­ment of Bei­jing, Tian­jin and He­bei”, “the con­struc­tion of free trade zone”, “self-in­no­va­tion demon­stra­tion area con­struc­tion” and “the de­vel­op­ment of Bin­hai new area”. “It is im­por­tant to grasp the op­por­tu­nity of the com­bi­na­tion of five strate­gies, pro­mote the func­tional trans­for­ma­tion and struc­tural ad­just­ment un­der the theme of deep­en­ing re­form and pro­mot­ing trade through at­trac­tion of busi­ness, en­hance the pro­mo­tion of trade and in­vest­ment, im­prove the de­gree of open­ing-up and func­tions to pro­vide bet­ter ser­vices for the gov­ern­ment and busi­nesses.” said Zhao Xuem­ing, di­rec­tor of the CCPIT Tian­jin Branch, at the Na­tional Trade Pro­mo­tion Work Con­fer­ence.

al­sothe in­vest­ment­con­sult­ing com­pa­nies, busi­ness­esin­vite lead­ers firms pro­mo­tion­ex­pert­sof from and trade and the multi-na­tion­a­land in­sti­tu­tions,schol­ars gov­ern­ment,fi­nance, to Tian­jin. fa­cil­i­ta­tion Rep­re­sen­ta­tivesin­sti­tu­tions will from also worldbe present trade at the ex­hi­bi­tion to share their knowl­edge of the in­vest­ment en­vi­ron­ment, re­cent po­lices and key in­vest­ment projects of their re­spec­tive coun­tries. I also be­lieve that this ex­hi­bi­tion will out­per­form the last one in the de­gree of par­tic­i­pat­ing coun­tries and the scale of ex­hi­bi­tion. I am also con­fi­dent that this ex­hi­bi­tion will cre­ate more co­op­er­a­tion op­por­tu­ni­ties for busi­nesses both in China and the whole world

he coun­cil will play to its trade pro­mo­tion func­tions as al­ways, to pro­vide solid ser­vices for busi­ness both in China and around the world.

China’s For­eign Trade: Are there any cases since the com­merce dis­pute me­di­a­tion plat­form of the free trade zone launched? How do you eval­u­ate the role played by the plat­form?

Zhao Xuem­ing: On Nov. 5, 2015, Tian­jin Trade Pro­mo­tion Coun­cil and the Peo­ple’s Court of Bin­hai New Re­gion launched the open­ing cer­e­mony for “Com­merce Dis­puter Me­di­a­tion Plat­form of the Free Trade Zone”, and singed the mem­o­ran­dum on the Co­op­er­a­tion in the Es­tab­lish­ment and Im­prove­ment of Com­merce Dis­pute Me­di­a­tion Dock­ing Mech­a­nism. Both par­ties started work­ing to­gether to es­tab­lish the dis­pute me­di­a­tion mech­a­nism in the free trade zone. The Court of Bin­hai New Re­gion will set up a tri­bunal in the free trade zone, to hear cases re­lated to com­merce dis­putes. The dis­pute me­di­a­tion cen­ter of the Tian­jin Trade Pro­mo­tion Coun­cil also set up a me­di­a­tion chair in the court, to of­fer me­di­a­tion ser­vices be­fore and af­ter the ap­peal.

Be­cause the plat­form has just been run­ning, so far there are no cases solved through the plat­form. How­ever, the me­di­a­tion cen­ter of our coun­cil has long been es­tab­lished and each year there have been suc­cess­ful cases. In 2015, we re­ceived 46 cases and me­di­ated 34 cases, with the in­volved case amount of about 90 mil­lion yuan.

The me­di­a­tion court set up by Tian­jin Trade Pro­mo­tion Coun­cil in the free trade zone is com­mit­ted to the ex­plo­ration of me­di­a­tion so­lu­tions to com­merce dis­pute cases faced by com­pa­nies in the free trade zone. The court will play to the strength of our coun­cil in pro­fes­sion­al­ism, in­ter­na­tional op­er­a­tion and strong net­work, to of­fer me­di­a­tion ser­vices to solv­ing com­merce dis­put­ers at the des­ig­na­tion, en­trust­ment and in­vi­ta­tion of Peo­ple’s Court. The me­di­a­tion court will abide by the prin­ci­ple of le­git­i­macy, vol­un­tari­ness, fair­ness and classification. Our ser­vices will be pro­fes­sional, ef­fi­cient and eco­nomic. The es­tab­lish­ment of the me­di­a­tion court will be con­ducive to solv­ing com­merce dis­putes in the free trade zone and cre­at­ing a bet­ter le­gal en­vi­ron­ment for the in­ter­na­tional op­er­a­tion of Tian­jin free trade zone.

We will fully im­ple­ment the ar­range­ment of the co­op­er­a­tion mem­o­ran­dum to strictly man­age and reg­u­late the work of the com­merce dis­pute me­di­a­tion court. We will also ex­pand chan­nels for the le­gal ser­vices, pay close at­ten­tion to the de­vel­op­ment of Tian­jin for­eign trade to meet im­me­di­ate needs of for­eign trade com­pa­nies in the area of for­eign com­merce dis­putes. In gen­eral the court will pro­vide bet­ter ser­vices for the econ­omy of Tian­jin and the free trade zone.

I would like to em­pha­size that pro­vid­ing le­gal ser­vices is a very im­por­tant func­tion of Tian­jin Trade Pro­mo­tion Coun­cil. The com­merce law cen­ter will be the ma­jor ser­vice provider and its his­tory of pro­vid­ing for­eign le­gal ser­vices is the long­est in Tian­jin. The cen­ter has a group of pro­fes­sional com­merce law ex­perts and for the past years, has suc­cess­fully solved hun­dreds of dis­putes for lo­cal for­eign trade com­pa­nies, through var­i­ous means of me­di­a­tion, ar­bi­tra­tion, ap­peal and over­seas rights pro­tec­tion. It also pro­vides la­bel reg­is­tra­tion ser­vices for all the fa­mous for­eign trade brands of Tian­jin, to pro­tect the rights of these com­pa­nies. The cen­ter pro­vides le­gal risk pre­ven­tion and intellectual prop­erty le­gal knowl­edge train­ing for hun­dreds of trade com­pa­nies and le­gal con­sult­ing ser­vices for a large num­ber of peo­ple with le­gal pro­fes­sion.

China’s For­eign Trade: Tian­jin Com­mod­ity Traders As­so­ci­a­tion In­ter­na­tional Coali­tion is a great in­no­va­tion. In your opin­ion, what are the ma­jor strengths of the coali­tion? What type of ser­vices it could pro­vide for the com­pa­nies?

Zhao Xuem­ing: The idea of es­tab­lish­ing the in­ter­na­tional coali­tion was raised by the CCPIT Tian­jin Branch and the pur­pose is to cre­ate a more ef­fi­cient co­op­er­a­tion mech­a­nism within the as­so­ci­a­tion. The coali­tion was set up on the ba­sis of mu­tual recog­ni­tion and trust. Mem­bers of the coali­tion will in­crease co­op­er­a­tion in a com­ple­men­tary man­ner to share ser­vice in­for­ma­tion and reg­u­late the be­hav­iors of each other through the im­ple­men­ta­tion of mech­a­nism and rules. So the ser­vices will be bet­ter pro­vided for ev­ery mem­ber of the as­so­ci­a­tion. The in­ter­na­tional coali­tion will play to its strength as a pub­lic ser­vice plat­form, to of­fer op­por­tu­ni­ties of in­for­ma­tion shar­ing and com­mu­ni­ca­tions among the mem­bers. Valu­able re­sources, in­for­ma­tion and busi­ness op­por­tu­ni­ties will be more ef­fi­ciently lo­cated and mo­bi­lized to achieve bet­ter busi­ness re­sults and cre­ate more ben­e­fits for the mem­bers of the as­so­ci­a­tion.

In the sign­ing cer­e­mony of the Tian­jin Com­mod­ity Traders As­so­ci­a­tion In­ter­na­tional Coali­tion held at the end of last year, more than 30 busi­ness as­so­ci­a­tions, in­clud­ing Tian­jin In­ter­na­tional Cham­ber of Com­merce, Zhe­jiang Cham­ber of Com­merce in Tian­jin, Fu­jian Cham­ber of Com­merce in Tian­jin and Wen­zhon Cham­ber of Com­merce in Tian­jin, signed the In­ten­tion Let­ter of the Cre­ation of Tian­jin Com­modit y Traders As­so­ci­a­tion In­ter­na­tional Coali­tion. As the ma­jor or­ga­niz­ing mem­ber of the coali­tion, Tian­jin Trade Pro­mo­tion Coun­cil will play a more im­por­tant role in cre­at­ing com­mu­ni­ca­tion chan­nels be­tween the gov­ern­ment and busi­nesses, be­tween do­mes­tic and for­eign com­pa­nies. The coun­cil will help open up more ser­vice chan­nels, to make mem­ber in­sti­tu­tions en­ter the ser­vice frame­work cre­ated by the coun­cil and the cham­ber of com­merce, so that these mem­bers will en­joy more pro­fes­sional, reg­u­lated and ef­fi­cient ser­vices of­fered by the coun­cil. T

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