INSIDE THE MIND OF MIUCCIA PRADA AND THE BRAND’S GLOBAL EXHIBITION, PRADASPHERE
Shrine and shop window, neither retrospective nor futuristic, but of the now, Pradasphere docked on the roof of Star Ferry’s Pier 4 in Central in November bearing cargo of the most uplifting kind—the work of its head, Miuccia Prada (known as Mrs), since she took the creative helm of the 101-year-old Milan-based brand in 1978. Pradasphere came straight off the boat from London, where it debuted in Harrods in May. “It’s a depiction of a collective, often exuberant, wildly creative design process,” says curator Michael Rock of New York’s 2x4 agency, standing in the VIP lounge against a velvet backdrop. It’s also a snazzily designed showcase of Mrs Prada’s Greatest Hits.
The space is presented like a natural history museum, and we tour the Prada aesthetic. It’s a weighty body of evidence, too. Behind a window labelled Origins we see authentic artefacts— travel accessories, luggage and opera bags from the period when Mario Prada opened the brand’s first boutique in 1913, in Milan’s