A pair of seductive plum lips is irresistibly kissable. Pull off a purple pout with practice and a healthy dose of confidence. A tip from professional make-up artists is to use lip liner after rather than before applying your lipstick—it looks less harsh. Keep the rest of the face natural to avoid the vamp look.
Poppy King, the founder of the Lipstick Queen brand, has just launched three shades of purple. “I was inspired by the dark sensuality within us all when creating these three beautiful takes on black-cherry lips,” she says. “They’re glamorous, intriguing and yet with no hint of goth about them thanks to the warm blackberry tone of these dark midnight shades.”
“Everyone can wear bolder colours if they are prepared to make a statement,” says King, who describes a purple lip as seductive, dramatic and intense. “If you’re feeling unsure about it, try a sheer version first rather than full strength. Berry and plum tones tend to suit everyone and everything. A lipstick colour that suits you will make your skin, eyes, hair, complexion and everything else look brighter and more alive.”