La­bel lover

Francesco russo

Hong Kong Tatler - - Style News -

The Ital­ian-born de­signer cut his shoe­mak­ing teeth at Miu Miu and Ysl—where he cre­ated some of the brand’s most iconic de­signs—be­fore join­ing Ser­gio Rossi as cre­ative di­rec­tor in 2008. His pas­sion for ul­tra-fem­i­nine shoes can, how­ever, be traced back to child­hood. “I was look­ing at my mother and my sis­ters get­ting dressed. As soon as they wore heels, they im­me­di­ately turned into mag­nif­i­cent crea­tures,” he says. In 2013, the Paris­based de­signer took the brave step of launch­ing his epony­mous la­bel of time­less cre­ations. Russo is a tra­di­tion­al­ist in his ap­proach. All his shoes are be­spoke and he es­chews the con­cept of col­lec­tions, fo­cus­ing in­stead on just a few clas­sic shapes. He is fond of the 1960s “when big names like Ferragamo and Roger Vivier were cre­at­ing one-of-akind shoes and mass man­u­fac­tur­ing didn’t ex­ist.” Russo’s fas­ci­na­tion with shoes cen­tres on the im­pact they have on the wearer’s de­port­ment. “They re­ally af­fect how a body moves. My goal is to elon­gate a woman’s legs and make her walk lighter on her feet. I want her to wear my shoes and en­joy her­self, not lean against a wall in pain.” Sexy, be­spoke and com­fort­able? Sign us up.

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