Parmigiani Returns to Montreux
Parmigiani once more assumed the distinguished role of title sponsor at the 2015 Montreux Jazz Festival ( MJF), an event which the brand has continually supported since 2007. This year, Parmigiani created three new watch models for the event; the first two were the Tonda Métrographe MJF and Tonda Métropolitaine MJF, both inspired by the festival’s poster, itself designed by Swiss pop artist Sylvie Fleury. During the 16-day music festival, these watches were presented to participating artists, including Lady Gaga, Tony Bennett, John Legend, Mary J. Blige, Sam Smith, Kronos Quartet, Sophie Hunger, Die Antwoord, Portishead, Dianne Reeves, Al Jarreau, Melody Gardot, Sebastien Schuller, Sinéad O’Connor, and George Ezra.
Parmigiani also took the opportunity to introduce the new Tonda Tourbillon Marquetry - Tonda Tourbillon Solo de Jazz, a timepiece depicting a musician and his trumpet, the bell of which turns into the tourbillon.
CLOCKWISE FROM TOP A gathering of Parmigiani’s clients, journalists and friends at the festival; Jamie Cullum; Lady Gaga and Tony Bennett; Pharrell Williams