New Cyprus-based air­line launched

Financial Mirror (Cyprus) - - FRONT PAGE -

Cyprus-based CobaltAir an­nounced its launch later this year as a ‘NewAge’ air­line that will op­er­ate re­gion­ally and through­out Europe, ini­tially to ten des­ti­na­tions us­ing a fleet of Air­bus air­craft.

CEO Peter Kelly, who has Qan­tas/Jet­star and Ansett ex­pe­ri­ence, said that “we see Cyprus as be­ing strate­gi­cally po­si­tioned at the cross­roads of the Mid­dle East, Europe (in­clud­ing Rus­sia/CIS) and Africa – and of­fers a ma­ture mar­ket with a qual­i­fied and skilled labour force.”

He ex­plained that the ‘ New Age’ model takes the best at­tributes from both the low cost and the full ser­vice car­ri­ers.

“We will pay great at­ten­tion to in­no­va­tive in-flight prod­ucts, best in breed sys­tems, friendly high ser­vice de­liv­ery lev­els (a ser­vice cul­ture) and more­over, a wall-towall safety cul­ture.”

CobaltAir has al­ready hired a high cal­i­bre ex­ec­u­tive team that in­cludes An­drew Pyne as COO (ex Avianova, Viva Ma­cau, Cathay Pa­cific and Bri­tish Air­ways) and Michael Hay­den as CCO (ex Do­bro­let, Avianova, Jazeera Air­ways and EUJet). The com­pany is cur­rently re­cruit­ing lo­cally for a num­ber of po­si­tions, even though many have been filled.

The air­line has ap­plied for­mally for an Air Op­er­a­tors Cer­tifi­cate (AOC) and plan to launch ser­vices by the end of this year.

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