CEO Bert Pijls: Hellenic Bank
have amended our product set. Just to give you two examples, we recently launched a balance transfer loan with a rate of 4.95% as well as a housing loan at 3% with no fees. These are significant improvements that households in Cyprus will benefit from in a very meaningful way. It will really make a difference in their wallets every month.
Furthermore we have updated our marketing campaigns and we have adjusted our processes so that we can respond to customer request in an efficient and timely manner. We are definitely ready to be a very active player in the retail market. that willingness to repay is probably a slightly better determinant of the actual performance of the loan than the ability to repay, but as I said before we do use both.
We aim to grow in all sectors, including corporate. Given our strong liquidity position in the market we don’t really need any special programmes; we can easily lend from our own funds at competitive prices. As far as our product suite is concerned, again I believe that we have all the products we need. In the case of corporate it is more a question of telling clients that we are ‘open for business’ and that if they have a financing need they will find Hellenic Bank a more than capable partner.