CTO dis­cov­ers neg­a­tive as­pects of ‘all in­clu­sive’ pack­ages

Financial Mirror (Cyprus) - - FRONT PAGE -

A study con­ducted for the Cyprus Tourism Or­gan­i­sa­tion has found that there was a mis­con­cep­tion among the tourists who hol­i­dayed on ‘all in­clu­sive’ pack­ages that there was noth­ing on of­fer out­side the ho­tel that was of in­ter­est or value and that lo­cal busi­nesses did not have the op­por­tu­nity to pro­mote them­selves tourism mar­ket.

CTO Di­rec­tor An­nita pre­sented a se­ries of ac­tions those risks, in par­tic­u­lar as Paphos dis­trict.

Ad­dress­ing a con­fer­ence to dis­cuss the find­ings of a study con­ducted by Brighton Hos­pi­tal­ity Re­search Group, Deme­tri­adou said that as a re­sult the ‘Des­ti­na­tion Pafos’

to the Deme­tri­adou to min­imise re­gards the scheme was launched which is de­signed to raise aware­ness amongst tourists of the ex­pe­ri­ences avail­able to them in Paphos.

In tourist ar­eas where a large num­ber of ho­tels of­fers the ‘all in­clu­sive’ op­tion one finds neg­a­tive eco­nomic and so­cial fall-out in re­lated ser­vices and in the lo­cal so­ci­ety such as restau­rants, tours, sou­venir shops, kiosks, su­per mar­kets, etc, Deme­tri­adou said.

Con­fined in a ho­tel, she added, the tourist does not have the op­por­tu­nity to wan­der around and en­joy the cul­ture and di­ver­sity of the coun­try and the true hos­pi­tal­ity of its peo­ple, el­e­ments which greatly en­hance our coun­try’s com­pet­i­tive ad­van­tage.

Deme­tri­adou said the new ac­tions in­clude the “Am­bas­sador” scheme, the “au­then­tic cor­ner” in a ho­tel ar­eas, the cre­ation of a logo for “Des­ti­na­tion Pafos” which will be granted to busi­nesses ful­fill­ing par­tic­u­lar cri­te­ria and the prepa­ra­tion of a map with all ac­cred­ited busi­nesses.

Salli Fel­ton, Chief Ex­ec­u­tive of the Travel Foun­da­tion noted that in Paphos, “there is a need to en­sure cus­tomers know what the lo­cal area has to of­fer, and to sup­port lo­cal busi­nesses to ac­cess the tourism mar­ket.”

“Col­lab­o­ra­tion be­tween the dif­fer­ent tourism stake­hold­ers in Paphos is key to achiev­ing this and we’re de­lighted that ten all-in­clu­sive ho­tels and 30 lo­cal busi­nesses, in­clud­ing restau­rants, cafes and shops are in­volved”, she noted.

Newspapers in English

Newspapers from Cyprus

© PressReader. All rights reserved.