CHINA SHINES AT THE MARCHÉ

Cannes Market News - - NEWS -

THE COUN­TRY has be­come a ma­jor fo­cus for the in­dus­try in re­cent years, and that re­al­ity can be seen re­flected in the pro­gram of this year’s Marché. It builds upon Chi­nese re­la­tions es­tab­lished in re­cent edi­tions of the mar­ket. The China pro­gram for 2016 will in­clude a China Co-pro­duc­tion Day on May 13 and a spe­cial New Chi­nese Tal­ents pitch­ing and men­tor­ing event on May 16. There will also be not one but two China Pavil­ions in Cannes this year, the Eden Pavil­ion and the Wu Tian­ming-china Film Foundation Pavil­ion. Both are lo­cated in the Pantiero side of the Vil­lage. The Marché has es­tab­lished sev­eral part­ner­ships with Chi­nese com­pa­nies that help sup­port the above events. One of these is with the Wu Tian­ming Foundation, which is part of the China Film Foundation, and is fo­cused on sup­port­ing young Chi­nese pro­duc­ers. Es­tab­lished in 2014, it has set up a se­ries of non-profit train­ing pro­grams for young film­mak­ers, and pro­vides dis­tri­bu­tion sup­port. It is also work­ing with sev­eral fes­ti­vals, in­clud­ing Cannes. Here at the Marché, they will be host­ing five Chi­nese pro­duc­ers tak­ing part in the Pro­duc­ers Net­work pro­gram, in ad­di­tion to run­ning the pavil­ion. These pro­duc­ers are Xiao Qian­cao with the project Up­com­ingsnow­storm; Wang Ji­jie with Gone­for­ever; Deng Sheng with No­body; Shan Zuo­long with Road­side­pic­nic; and Sonam Rinchen Gyal with Lhamanand­skalbe. Mean­while, the Marché du Film and the Sino-euro­pean or­gan­i­sa­tion, Bridg­ing the Dragon, and the CNC, the French na­tional cin­ema or­ga­ni­za­tion, are jointly host­ing the China Co-pro­duc­tion Day on May 13. Bridg­ing the Dragon’s aim is to bring to­gether Euro­pean and Chi­nese film in­dus­tries and their pro­fes­sion­als. It was cre­ated two years ago. A panel look­ing at re­cent de­vel­op­ments in co-pro­duc­tion in China will in­clude pan­elists Jerry Ye, the CEO of one of China’s lead­ing film groups, the Huayi Brothers and Vin­cent Gri­mond, the Pres­i­dent of Wild Bunch, which re­cently co-founded the China-europe Film Fund with China Film and TV Cap­i­tal. The May 13 Co-pro­duc­tion Day will also in­clude a match­mak­ing event, in­tro­duc­ing a se­lec­tion of Chi­nese and in­ter­na­tional com­pa­nies with a spe­cial fo­cus on co-pro­duc­tion; and a cock­tail re­cep­tion. One-on-one meet­ings will also take place that day. “Our aim is to spread among our pro­fes­sion­als knowl­edge about the Chi­nese film mar­ket and en­cour­age col­lab­o­ra­tions among com­pa­nies from each side,” says Cris­tiano Bor­tone, the co-founder, pro­ducer and trea­surer of the or­gan­i­sa­tion. Bor­tone is the pro­ducer and di­rec­tor of the first Chi­nese-bel­gianI­tal­ian co-pro­duc­tion, Cof­fee. He will also serve as a pan­elist. Liza Fore­man

What are your Cannes high­lights this year?

I’m very ex­cited to show buy­ers our new Car­rie Pilby promo in Cannes star­ring the fab­u­lous Bel Pow­ley! We also have two films screen­ing for the first time: Ju­ve­niles and Lon­don Town. Al­ways ex­cit­ing and nerve wrack­ing at the same time.

What is your mis­sion in Cannes?

My mis­sion is to sell our movies and eat well. We have a great slate at the mar­ket, in ad­di­tion to Ju­ve­niles, Car­rie Pilby, and Lon­don Town, we have Rita Hay­worth With a Hand Grenade star­ring El­iz­a­beth Banks and Yo­suke Kubozuka, and we are in the process of an­nounc­ing three new projects.

What is your fo­cus for the com­ing year?

My goal is to continue find­ing and sell­ing qual­ity films like Car­rie Pilby that we can bring to the next mar­ket.

FOR THE SEC­OND YEAR run­ning, Kering, the French lux­ury group, is putting women in the film in­dus­try in the spotlight, with its Women in Mo­tion pro­gram. Run in part­ner­ship with the Fes­ti­val de Cannes, this year’s sched­ule in­cludes a Pres­i­den­tial Din­ner on Sun­day May 15, when Kering will honor ac­tresses Geena Davis and Susan Saran­don. The din­ner will be cre­ated by the French chef, Anne-so­phie Pic, the only fe­male Three-star Miche­lin chef in France. The Open­ing Women in Mo­tion Talk on Thurs­day 12 May 2016, will be given

Geena Davis

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