Babyzen & Air France

Milk Magazine (English) - - COLLAB -

“YOYO” FLIES AIR FRANCE

De­signed with the air­line com­pany, this navy blue “Yoyo” joins Babyzen’s brightly coloured range. The French brand thus con­tin­ues to write the story of this now iconic stroller sold in over 80 coun­tries of the world.

Take it easy

Well aware that when one be­comes a par­ent , ev­ery­day life can turn com­pli­cated, Babyzen’s founder Julien Chaudeurge, de­cided to sim­plify things. He has faith in ob­jects that make life eas­ier and de­signed a prod­uct that meets par­ents’ needs: the “Yoyo”. This light­weight pushchair folds up and can be car­ried over one’s shoul­der. It can be steered with only one hand and has thus be­come THE stroller for ur­ban par­ents across the globe.

Child’s play

It also takes one hand to un­fold the “Yoyo”, like the epony­mous toy whose sim­ple de­sign and use cor­re­spond per­fectly with Babyzen’s brand phi­los­o­phy.

Wel­come on board

Since Babyzen and Air France both give pri­or­ity to mo­bil­ity, they nat­u­rally teamed up to cre­ate a stroller in the air­line com­pany’s colours and print. Fur­ther­more, the “Yoyo” was the first pushchair to be al­lowed in­side the cabin on Air France flights in 2012, and im­me­di­ately went on sale on the Air France Shop­ping web­site.

babyzen.com shop­ping.air­france.com

Newspapers in English

Newspapers from France

© PressReader. All rights reserved.