Facebook in numbers
Worldwide, there are over 1.94 billion monthly active Facebook
users in March 2017 (Facebook MAUs), which is an 18% increase year on year. There were 1.15 billion mobile daily active users (Mobile DAU) in December 2016, an increase of 23% yearly. (Source: Facebook as of 2/01/17) 1.28 billion people logged onto Facebook daily active users
(Facebook DAU) during the first quarter of 2017, which represents an 18% increase yearly. (Source: Facebook as of 05/03/17). The implication: a huge and vastly growing number of Facebook users are active and consistent in their visits to the site. On average, the Like and Share Buttons are viewed across almost 10 million websites daily. (Source: Facebook as of 10/2/2014) People aged from 25 to 34 represent 29.7% of users and are the most common age demographic.
Five new profiles are created every second. Facebook users are 76% female (out of 100% of all females) and 66% male (out of 100% of all males). The highest traffic occurs mid-week between 1 and 3 pm. On Thursdays and Fridays, engagement is 18% higher. There are 83 million fake profiles. (Source: CNN) Every 60 seconds on Facebook, 510,000 comments are posted,
293,000 statuses are updated, and 136,000 photos are uploaded.