Will you vote 4 me?
For this year’s midterm elections, personalized text messages sent to voters’
phones are the campaign tools that candidates use the most. Candidates even favour these over TV ads, door-to-door campaigning and social media platforms. “There’s no question that texting is the breakout tech of 2018,” said Eric Wilson, a Republican digital strategist, to the New York Times. “There’s so much competition in the inbox, we’re looking for other channels. For now, that’s text messaging.”
text message SMS, message texte / tool outil / to favour privilégier / ad = advertisement publicité / breakout (tout) dernier, nouveau / tech = technology / inbox boîte de réception (d'e-mails) / channel ici, voie.