US vis­i­tors to reach 900,000 in 2017

Kathimerini English - - Focus - STATHIS KOUSOUNIS

The US mar­ket will be bring­ing more tourists and more rev­enues to Greece this year, ac­cord­ing to the pres­i­dent of the Hel­lenic Amer­i­can Cham­ber of Tourism (HACT), Ge­orge Triv­izas.

Triv­izas said that the num­ber of Amer­i­cans ex­pected to visit Greece this year will rise to around 900,000 from 778,600 in 2016. Rev­enues from US vis­i­tors are set to re­vert to growth af­ter the 22.8 per­cent an­nual de­cline recorded in 2016. They are now seen ris­ing to 727.9 mil­lion eu­ros in 2017.

One of the most en­cour­ag­ing signs of sus­tained growth for tourism flows from the US to Greece has been the fact that the Amer­i­can So­ci­ety of Travel Agents (ASTA) asked HACT and tourism con­sul­tants MTC Group to see whether its “Des­ti­na­tion Expo 2018” con­fer­ence could be held in Athens next year.

The Greek cap­i­tal is fac­ing com­pe­ti­tion from Hanoi, Malta, Aqaba and Tel Aviv. The se­lec­tion will be made ahead of the ASTA con­fer­ence in June in Wash­ing­ton. MTC head No­tis Mar­takis ex­pressed his op­ti­mism that Athens will be cho­sen in the end.

The US mar­ket is cru­cial, as it is the world’s sec­ond big­gest in terms of tourism spend­ing (ac­count­ing for $121.5 bil­lion last year) be­hind China (with $261.1 bil­lion).

US vis­i­tors are set to bring in more rev­enues this year af­ter last year’s de­cline.

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