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Sig­nalling the next chap­ter in its renowned his­tory of in­no­va­tion and man­u­fac­tur­ing ex­cel­lence, Swiss watch­maker Omega has of­fi­cially opened its new­est pro­duc­tion build­ing at the brand’s HQ site in Bi­enne, Switzer­land. Hon­oured guests for the event in­cluded the CEO of Swatch Group, Mr. Nick Hayek; the Pres­i­dent and CEO of Omega, Ray­nald Aeschli­mann; and Head of the Fed­eral Depart­ment of Eco­nomic Af­fairs, Ed­u­ca­tion & Re­search (EAER), Mr. Jo­hann N. Sch­nei­der-am­mann.

De­signed by award-win­ning Ja­panese ar­chi­tect Shigeru Ban, it is built with sus­tain­able Swiss spruce and an in­ge­nious in­door cli­mate and en­ergy con­cept. In­side, Omega has used the 5 floors of space in the most ef­fec­tive way pos­si­ble, bring­ing tech­ni­cal in­no­va­tion and hu­man ex­per­tise to­gether for a fully

(L-R) Kaia Ger­ber, Rande Ger­ber, Cindy Craw­ford, Pres­ley Ger­ber CEO of Swatch Group, Mr. Nick Hayek; Head of the Fed­eral Depart­ment of Eco­nomic Af­fairs, Ed­u­ca­tion & Re­search (EAER), Mr. Jo­hann N. Sch­nei­der-am­mann; Pres­i­dent and CEO of Omega, Ray­nald Aeschli­mann; and the award-win­ning Ja­panese ar­chi­tect, Shigeru Ban.

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