The Fer­retti Group brought its big­gest-ever fleet of lux­ury yachts to the Cannes Yacht­ing Fes­ti­val; STEPHANIE IP heads to the French Riviera, then up to Sar­nico, for the ul­ti­mate yacht­ing ex­pe­ri­ence

#Legend - - BOATING -

AT THE 40TH Cannes Yacht­ing Fes­ti­val, the Italy-based Fer­retti Group was truly on top of the world. Ex­hibit­ing a to­tal of 25 yachts – the group's largest fleet yet – and six world-premiere mod­els of open, coupe, fly­bridge and maxi yachts from four of its brands, Fer­retti com­pletely over­shad­owed its com­peti­tors, who showed more mod­est of­fer­ings.

Fi­nan­cially speak­ing, the Fer­retti Group has had out­stand­ing growth so far this year, with con­sol­i­dated rev­enues of €344 mil­lion in the first eight months of 2017, up 10 per cent com­pared to the same pe­riod in 2016 – and that was the first year the group had posted a profit since 2008. Things are look­ing bright in­deed. But Ste­fano de Vivo, the group's chief com­mer­cial of­fi­cer, re­mem­bers when the lux­ury yacht bro­ker was strug­gling. He cred­its those chal­leng­ing times, be­fore it was ac­quired in 2012 by the We­ichai Group, a Chi­nese multi­na­tional that spe­cialises in heavy ma­chin­ery and au­to­mo­tive man­u­fac­tur­ing, as one of the main rea­sons Fer­retti has been able to bounce back.

With seven brands in its wide-rang­ing port­fo­lio – Fer­retti Yachts, Riva, Per­sh­ing, Cus­tom Line, Itama, Mochi Craft and CRN – the group has been able to tar­get ev­ery niche and stream­line its yacht of­fer­ings. “If you're think­ing about the quick­est boats in lux­ury, you think Per­sh­ing. If you're think­ing about

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