Paid news in cir­cu­la­tion

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If we talk about paid news, then as per Press Coun­cil’s report, it is any news or anal­y­sis ap­pear­ing in any me­dia plat­form for a price in cash or any con­sid­er­a­tion. On one hand fake news is mis­in­for­ma­tion that mis­leads peo­ple, whereas on the other hand, paid news is kind of un­fair news/ad that we come across through var­i­ous plat­forms of me­dia.

It was re­ported by The Elec­tion Com­mis­sion, that more than 1,400 cases of paid news were seen be­tween year 2009 and 2013. As we all know that paid news is some­thing that is seen in In­dia from years, whereas fake news is the new trend set­ter in the coun­try.

Some groups have crit­i­cised paid news in­clud­ing Bloomberg, who claimed that, paid news was rot­ting

In­dia's democ­racy. Mostly, paid news can be seen at the time of elec­tions, as it has been used by po­lit­i­cal par­ties some or the other times in In­dia across the states.

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