Key Give­aways for Spring/Sum­mer 2018

Apparel Online - - Fashion Business -

While most of the trends are more or less a new trans­la­tion of their old avatars, there are still a few new en­tries into the mar­kets. The big­gest new in­sert that is com­ing di­rectly from run­ways and has a lot of in­flu­encers back­ing in its name is the dou­ble-breasted blazer. The hith­erto ’80 banker suit style will be the leader for women’s out­er­wear and take a new shape with a more fluid and over­sized sil­hou­ette as well as de­tails like em­broi­dery and state­ment but­ton­ing. An­other in­com­ing that the mar­ket will see is in bot­tomwear, where last sea­son’s cu­lottes which were be­ing sold in ev­ery fab­ric and colour, are now paving the road for paper bag trousers. The style that will en­ter re­tail in an ob­vi­ously more wear­able ver­sion will re­tain its com­fort and fo­cus on the waist­line, which has been the new goal for fash­ion this sea­son. The last and per­haps the most ob­vi­ous en­trant is the two-piece dress, which is noth­ing but re­tail’s pocket-friendly ren­di­tion of sep­a­rates. This style has max­i­mum com­mer­cial value for man­u­fac­tur­ers be­cause it will es­sen­tially use the same ma­te­rial and trims to cre­ate 2 pieces and it also has more value for con­sumers be­cause they get the free­dom to wear this dress in two parts and style it ac­cord­ing to their own fancy.




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