Indian companies happy about rising demand of apparel made from organic fabric
With the growing awareness and demand for organic and sustainable apparel products, more and more companies are joining the bandwagon by coming up with such initiatives that not only just make them different, but also increase market opportunities for them. Ahmedabad-based CA Patel Textiles, one of the leading apparel and home furnishing manufacturers churning out a turnover of US $ 57 million, has started offering men’s shirts made by fabrics like banana, eucalyptus, soybean, rose petal, milk, aloe vera and corn fabrics. All these fabrics are certified and 100 per cent organic. Yash Patel, Director of the company told Apparel Online, “Many European buyers are interested in such organic and new types of fabrics. We started using these fabrics from the last 6 months.” He further informed that expense in the area is an issue as order quantities remain small for such garments. “A lot of companies are trying to develop garments from such fabrics, so in next few years, there will be a lot of development on the same. We are trying to keep ourselves ahead in offering these products,” added Yash. “Sourcing of such fabric is not much difficult as we are in constant touch with 3 such suppliers from Punjab and Delhi. There are several price ranges for such fabrics, so we are hopeful that costing will match to the buyers’ bracket,” informed Mukta, Merchandising Manager of CA Patel Textiles.
Delhi-based HSPS Textile (Harpar Group), a respected textile company offering a large variety of fabrics, also deals in such innovative fabrics. “From last few years the demand of banana, soybean and corn fabrics has increased in a good way. Not only exporters or designers, even companies producing garments for the domestic market are also asking for these fabrics,” informed Shilpi from Marketing Department of the company.
Yash Patel, Director, CA Patel Textiles who recently started manufacturing shirts from innovative fabrics