GAP Launches an Exclusive Segment for India
GAP, the iconic American clothing brand, has rolled out a range of products customised for Indian shoppers in terms of fittings, colours and designs. The brand is also continuing its two new smaller-sized formats in the country, one dedicated to adult fashion and another for kids.
The range has been developed based on inputs given on Indian consumer preferences. While Gap retails throughout the world, some minor tweaks have been made for this exclusive India range on an experimental basis. No changes have been made in the pricing of the products.