In­side Out

Me­her Castelino brings us all the hottest and most glam­ourous trends from the In­dia In­ti­mate Fash­ion Week 2018.

Apparel - - Contents -

All the hottest and most glam­ourous trends from the In­dia In­ti­mate Fash­ion Week 2018

THE THEME OF IIFW 2018 WAS ‘ BOO THE TABOO’ WITH AN AIM TO SPREAD AWARE­NESS ABOUT IN­NER WEAR.

The sec­ond edi­tion of In­dia In­ti­mate Fash­ion Week (IIFW) 2018 fea­tured six shows at the Leela Ho­tel Mumbai but the event con­fused the au­di­ence since it was held for only half a day; thus giv­ing a new di­men­sion to the word ‘week’ and its use. The theme of IIFW 2018 was ‘Boo the Taboo’ with an aim to spread aware­ness about in­ner wear, which is the most im­por­tant part of cloth­ing for men and women. The shows fea­tured re­sort jew­ellery, bridal wear, in­ti­mate wear for men, women and plus sized peo­ple as well as stu­dent in­spi­ra­tions for swim wear and in­ner wear. MONA SHROFF – DAZ­ZLING IN­TER­NA­TIONAL GLAM­OUR Open­ing the event was the very feisty Mona Shroff, who made a rocking en­try on the ramp with her ‘Rio Car­ni­val’ line of ac­ces­sories. The Mona Shroff brand started in 2011 has been a favourite at stores like Selfridges Lon­don, Galleries Lafayette Paris and 28 depart­ment stores in the UAE. Her jew­ellery is man­u­fac­tured in Italy and Brazil with gold plat­ing in 18-22 K and semi pre­cious stones.

Adding more ex­cite­ment to the show were four Brazil­ian show­stop­pers whose cos­tumes too were hand made by Ms Linda from the Nether­lands. From chunky neck­laces with cir­cu­lar baubles to wide cuffs, eye­catch­ing bracelets, im­pos­ing pen­dants, ear­rings, tan­talis­ing rings and belts; the line up was abun­dant in colour and style.

LA INTIMO – UN­DER­COVER EL­E­GANCE The La Intimo show cov­ered in­ner wear for men and women in the lat­est styles. For men there were thongs, briefs, trunks, jock straps, box­ers as well as ‘G’ and ‘C’ Strings. The col­lec­tion for women in­cluded hal­ter and reg­u­lar sports bras, plunge bras as well as bikini, lace, hip­ster, thongs, shorts and ‘G’ String panties. Colours and fab­rics played an im­por­tant part for the col­lec­tion along with prints for women’s in­ner wear. There was also a spe­cial bridal col­lec­tion for ‘ Him’ and ‘ Her’ that was dar­ing and dif­fer­ent, mak­ing in­ner wear more fash­ion­able and ex­cit­ing. RASHMI SOLANKI – A SUM­MER COL­LEC­TION Khadi was at the fore­front of de­signer Rashmi Solanki’s col­lec­tion called ‘Khad­i­narra’ for her la­bel Ru­dra. Solanki cre­ated fun re­sort wear in­spired by in­ner wear looks. She has been de­sign­ing men’s and women’s re­sort wear for sev­eral sea­sons and stay­ing true to en­vi­ron­men­tally friendly fab­rics. Her men’s wear col­lec­tion was re­laxed and sporty with short waist­coats and in­ter­est­ing lapels, and cool tu­nics in in­ter­est­ing striped weaves. The colours for sea­son were neu­tral pale blues and white for the sum­mer heat.

For women’s wear, Solanki in­cluded bikini tops, bralets, shorts skirts and cropped jack­ets. Hand­ker­chief style skirts were cool re­sort ad­di­tions. A mix of colours in yel­low, blue red with prints for capes gave the en­sem­bles a fun ele­ment. Will Power tops were colour blocked in pink/blue floppy ruf­fled sleeves, which added a fes­tive look to the com­bos, while the col­lec­tion played with blue, yel­low and pale green and a bit of fuch­sia. Rashmi’s show­stop­per, Mr World 2015 and Bol­ly­wood ac­tor Thakur Anoop Singh, ended the show in a gold khadi silk suit with a printed lin­ing. It was in­ter­est­ing to note that the dyes were cre­ated from marigold flow­ers while the but­tons were de­signed with co­conut shells.

INIFD BAN­DRA – RE­SORT WEAR OF­FER­ING From INIFD Ban­dra, it was a dual col­lec­tion aimed at in­ti­mate and re­sort wear buy­ers. The Gen Next de­sign­ers started with the ‘Mys­ti­cal Egypt’ col­lec­tion in­spired by large doses of Cleopa­tra’s in­flu­ences. This col­lec­tion dis­played ex­otic and colour­ful bralets with multi hued mo­tifs for mini skirts, asym­met­ri­cal bikini tops teamed with gold briefs and printed trails and gold body suits un­der printed long white robes. Some off­shoul­der minis, one-shoul­der swimwear with Egyp­tian mo­tifs and trail­ing cape sleeves com­pleted the look. For the ‘Grace of Greece’ line there were draped sarongs in sheer white ge­or­gette for pale yel­low biki­nis, printed cropped tops and shorts with par­tial cov­ers and trink­i­nis with drapes. MEL­ONS IN­DIA – PLUS SIZE TO THE FORE­FRONT The plus size In­dian brand Mel­ons In­dia, launched in Au­gust 2017, pre­sented its first show at IIFW 2018. Cre­ated by Kapil Sharma, Varnika Sharma and Niraj Jawan­jal; the trio stud­ied the In­dian in­ti­mate mar­ket and pre­sented women’s lin­gerie in ny­lon, cot­ton polyester, polyester, span­dex and lace fab­rics for ladies.

Mel­ons In­dia will be avail­able in SIS and e-com­merce sites and at a later stage, there will be plus size leggings, night beach sports and ac­tive wear. The looks com­prised plus size styles in black, coral, blush, rose, vi­o­let, fiery red and tur­tle green. A va­ri­ety of beach dresses and sexy sarongs also added to the col­lec­tion. The line in­cluded plunge neck­lines, un­der wire bras, full fit bras, curvy t-shirt bras and full fig­ure wire free op­tions.

Priced be­tween R750-R2000 for bras and R500-R1000 for panties, the brand also hopes to ed­u­cate women on lin­gerie buy­ing

and while there is com­pe­ti­tion, Mel­ons In­dia hopes to get to the fore­front of the plus size in­ner­wear cat­e­gory. Clos­ing the Mel­ons In­dia show was In­dia’s only trans­gen­der su­per size model, Dr Mona Va­ron­ica Camp­bell, who ap­peared in a slinky pur­ple hal­ter cre­ation. Ear­lier, she mod­elled a black corset and mi­cro mini skirt. JEF ALBEA – BRIDAL RE­SORT LIN­GERIE SPARKLE Started ten years ago, the cou­ture bridal line for the IIFW 2018 Grand Fi­nale was a vi­sion to be­hold. Bring­ing IIFW 2018 to a glam­orous high-oc­tane end was glob­ally well known Filipino de­signer Jef Albea, whose all-white re­sort bridal lin­gerie line was a scin­til­lat­ing of­fer­ing on the run­way. Jef has pre­sented his col­lec­tions at New York Fash­ion Week, Lon­don and Dubai, with Filipino celebri­ties among his fans.

The one-shoul­der/sleeve asym­met­ric gown was mes­meris­ing in its crafts­man­ship and style. The use of il­lu­sion ef­fects blended with ap­pliqués and cut­work on a sexy body­suit with a lay­ered white tulle trail was dra­matic. The clever place­ment of cut­work and em­broi­dery came to­gether for a cock­tail dress with lay­ers of net; while the cut­work hal­ter gown once again with a tulle skirt was an ethe­real en­try. For the bride who wants to walk down a sandy aisle to say “I Do”, Albea had a trans­par­ent tu­nic-cum-gown over a slim bikini that will up the mer­cury on any beach.

STARTED 10 YEARS AGO, THE COU­TURE BRIDAL LINE FOR THE IIFW 2018 GRAND FI­NALE WAS A VI­SION TO BE­HOLD.

The beauty of white lace was en­hanced with just the right amount of em­bel­lishe­ments. Strate­gi­cally placed ap­pliqués on a body­suit were cir­cled with a froth of lay­ered tulle. For easy loung­ing, the lace play­suit was an ideal of­fer­ing, along with slen­der, long, sheer maxis. Play­ing with mul­ti­ple strands of white rib­bons and golden tulle, the com­bi­na­tion of the two was turned into an eye-catch­ing gown. A soli­tary red lace body­suit with a chif­fon trail broke the all-white col­lec­tion but Albea ended the show on a dra­matic note with a flared taffeta skirt and an in­tri­cate, laced, long-sleeved blouse that was a truly breath-tak­ing en­try. IN­NER GODDESSES Shows like the IIFW work to­wards a grow­ing cul­tural shift in the per­cep­tion of in­ti­mate/in­ner wear. With a theme like ‘Boo the Taboo’, this edi­tion of the event sought to re­verse the in­hi­bi­tions sur­round­ing the ac­cep­tance of niche cloth­ing cat­e­gories of in­ner wear, re­sort wear, swim wear and bridal wear. With a spe­cial show­case of plus sized cloth­ing, the show was di­verse and in­clu­sive of all kinds of cat­e­gories. The in­ti­mate fash­ion cat­e­gory is slowly emerg­ing as one of In­dia’s largest yet cu­ri­ously un­ex­plored mar­kets and shows like the IIFW help bring such a sec­tor to the fore­front!

@Rashmi Solanki

@Rashmi Solanki

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