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Nu-Vu Conair, Ahmedabad-based plastic auxiliary equipment manufacturer plans to expand its capacity to meet the growing demand for its products. Nu-Vu Conair, a 50:50 joint venture between Conair group of US and Nu-Vu Engineers manufactures plastic auxiliary equipments which are majorly consumed by the component manufacturers. The JV complements each other as Nu-Vu has a brand and establishment in India and Connair has a good backup of technology, which is not much popular in India. The Indian automotive market is lucrative and the middle segment of India is highly volatile. Car makers will have an excellent potential in India for sedan models though price-wise it is quoted high. The component suppliers get benefited on the same which in turn gets passed on to Nu-Vu Conair as they supply plastic auxiliary equipments to components suppliers. In order to meet the rising demand, the company is planning to increase the output by constructing a new plant near to its existing facility. With that facility becoming operational, the company is expecting to double the output.
Speaking to Auto Components India, Satish Godase, Board Director, Conair India remarked that, “We are using all kinds of polymers and depending upon the applications we would be able to deliver the same to our customers. The state-of-the-art technology is inputted from our US partner Conair and the critical components are also getting delivered through them. The sheet metal which is used for car manufacturing is made by us but again the configuration of sheet metal differs country-wise and the manufacturing process will be proceeded accordingly. For instance, sheet metals manufactured in India will carry with it certain specifications and the same specification may not befit all other countries. The materials and technologies required for auxiliary equipments are sourced from Europe (motors), Taiwan, USA and India. The manufacturing facility is located as of now in Ahmedabad, but the service and sales engineers are stationed across India catering the needs of our customers like packaging, automotive, consumer electronics and irrigation industries.”
The company currently has its manufacturing facility in Ahmedabad, which has dedicated assembly lines for all the products. It has also introduced couple of new products like granulators with a different variant and robots for injection molding machines. The robots for injection molding machines provide turnkey solutions for all their redundant manufacturing operations and ensuring smooth automation in these lines. Godase also said, “We are in the process of setting up a new facility near to the existing one, which will come up in 50,000 sq.ft. Currently we produce 5000 equipments and with the help of our plant, we could expect an output of 8000-10,000 equipments where the operations in the new facility is expected to commence in 2017.”
Conair smells the need of their establishment in India as the auto industry is expected to grow exponentially in the country. Lot of OEMs establish their manufacturing setup in India reinforcing the Make in India campaign and Conair joins the league with its auxiliary solutions. Stressing on their reason to get established further Godase stated that, “Though we have presence in India for many years the total customer support is not being provided hitherto due to lack in cross functional support. On joining hands with Nu-Vu Tech, we have gained an absolute edge amongst fellow players and has a good set-up of manufacturing, sales, service and administration in place today and not to leave behind Nu-Vu Tech has the essential experience in designing and manufacturing of auxiliary equipments.”
Automotive plastic parts like dashboards, shields, cockpits, consoles use the plastic components in majority which in turn requires auxiliary equipments. The component suppliers who are manufacturing those components are the company’s customers. Conair’s product portfolio includes loaders, conveying systems, dryers, feeders and granulators and there are provisions
for lot of innovations. The company supplies capital equipments for injection moulding machines, extrusion machines and deliver solutions for plastic auxiliary needs. The supplier pace of the company includes IAC Automotives, (who supplies plastic components to General Motors, Volkswagen and Maruti Suzuki) Minda Group, Varroc and Motherson’s Sumi.
Godase underlines the fact that, “We stand unique with our applications in auxiliary industries. We are the first company to start polymer extrusion and the brand value of our company reasons our strength in the industry. The product unveil is not a big deal in the market but the applications it has been put under for value a lot. We have 2 R&D centres, one at Pennsylvania which takes care of the machineries and auxiliary equipments research and usage of new polymers. The other one is at Michigan which takes care of the automotive PVC tubings. We have a test centre at Michigan wherein the clients are encouraged to test their orders before delivery.”
The company also feels that, as repo rate, CRR figures are less now, the loans from the banks are easily accessible with reduced interest rates. The disposable income of the customers being high, the middle segment gets elevated and looking for luxury sedan cars. With the help of the current market condition, Nu-Vu Conair plans to do a commendable business as it could hit the market matching the varied needs of the customers due to the fact that the company reorients the technology to be at par with the prevailing standards in the market. Highlighting the insights of lightweight adoption, Godase added that, “Usage of plastic components have been increasing gradually in automotive industries. But the plastics should undergo endurance tests and crash tests and for persisting those tests the components need the strength and this needs some additives. We supply those additives and polymers, in addition to that the moisture in the components will increase the weight but with our dr yers they could mitigate the level of moisture in the components. Through this way we support lightweighting of vehicles.”
The company also exports 10% of its products to SAARC countries, Gulf and African countries. “We have good margin in dollars through exports and there are few rooms in exports still showing us promising potential. We still have to gear up our production to step into those arenas. In another 2 to 3 years, we would increase our export line to 25-30%. Last year we recorded an annual turnover of Rs 57 crore with 15-20% contribution from auto industries and turnover too will increase proportionally, concluded Godase.
Satish Godase, Board Director, Conair India