New E-Class from Mercedes-Benz

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Mercedes-Benz has rede­fined the lux­ury ex­ec­u­tive sedan seg­ment with the launch of the first ever right hand drive (RHD) long wheel­base (LWB) ver­sion of the new E-Class lux­ury busi­ness sedan. With over 13 mil­lion units sold glob­ally, the E-Class sedan and Es­tate are the best-sell­ing ve­hi­cles for Mercedes-Benz. The new E-Class will be made in In­dia, for In­dia.

The new E-Class sedan in its 10th gen­er­a­tion, is a com­pre­hen­sive lux­ury busi­ness sedan that in­tel­li­gently blends driv­ing per­for­mance with un­matched lux­ury and com­fort, boast­ing of the ‘most spa­cious’ rear cabin in the seg­ment. The new LWB E-Class was launched by Roland Fol­ger, MD & CEO, Mercedes-Benz In­dia.

“The new E-Class with its rich his­tory span­ning over 2 decades with around 34,000 units on In­dian roads, re­mains a very im­por­tant prod­uct in our port­fo­lio, play­ing a vi­tal role in the prod­uct strat­egy of MB In­dia. Ma­jor­ity of our E-Class cus­tomers in In­dia are chauf­feur driven, and hence it was a nat­u­ral de­ci­sion for us to in­tro­duce the long wheel­base new E-Class in In­dia and cre­ate a new bench­mark in the lux­ury ex­ec­u­tive seg­ment. In­dia be­comes the only coun­try in the world to of­fer the right hand drive long wheel­base ver­sion of the new E-Class, and it took al­most 48 months to de­velop this mas­ter­piece from scratch,” Fol­ger said.

Markus Schae­fer, Mem­ber of the Divi­sional Board MercedesBenz Cars, Pro­duc­tion and Sup­ply Chain Man­age­ment said, “With the start of pro­duc­tion of the new long-wheel­base E-Class, we are continuously ex­pand­ing our port­fo­lio of ‘Made in In­dia’ prod­ucts, of­fer­ing our In­dian cus­tomers nu­mer­ous tech­ni­cal innovations of the most in­tel­li­gent ex­ec­u­tive sedan. Build­ing 9 dif­fer­ent model de­riv­a­tives for lo­cal de­mand in top qual­ity, Pune has be­come one of our most flex­i­ble plants and an ab­so­lutely in­te­gral part in the global and ef­fi­cient pro­duc­tion net­work of Mercedes-Benz Cars.”

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