AGS unveils X-Rite’s colour management technologies Forging industry seeks government support for revival Domestic CV industry to grow 6-7% in FY 2018: ICRA
Advanced Graphic Systems (AGS), the market leader in colour matching industry in India, unveiled pathbreaking colour management technologies in association with X-Rite, a global leader in colour science and technology. AGS, for the first time in India, introduced X-Rite’s Total Appearance Capture (TAC) ecosystem, Virtual Light Booth (VLB) and the next-generation MA-T family (MA-T6 and MA-T12), multiangle spectrophotometers for characterising effect finishes. The company will leverage its strong pan India presence and distribution network to market these offerings in the country.
The TAC ecosystem is an appearance measurement solution that brings a new level of realism and efficiency to the capture, communication and digital presentation of physical materials in the virtual world. TAC enables designers, 3D artists, material specifiers and marketers to bring their product designs to life with digital materials that have the exact same visual characteristics as their physical counterparts. Its sophisticated technology captures physically accurate material measurements and appearance properties, reducing the need for manual adjustments to scanned materials, and improving design and approval cycles.
Part of the company’s TAC ecosystem, Virtual Light Booth (VLB) allows designers, material suppliers and marketers, to visualise accurately and efficiently and compare 3D digital material renderings. These renderings are presented side-by-side with physical samples in an environment that controls all parameters influencing the perception of appearance. This ensures a new level of consistency between digital prototypes and final physical products. In the automotive space, it is projected that the TAC ecosystem will cut the design time by up to 50%, accelerating speed-to-market and reducing waste throughout the design-to production process.
V C Gupte, Head, Colour Business, Advanced Graphic Systems, said, “At AGS, it is our endeavor to bring world- class products to India. X-Rite is a global leader and with these innovative products we are helping diverse industries take the technological leap of automation for better results. The new technology applied in both the machines deliver projections that are almost the way a human eye perceives color and texture. Exquisite features like these will enable manufacturers to ensure the quality control, reduced re-work while accelerating time-tomarket.”
Thomas Dlugos, Director, Sales, OEM, X-Rite, said, “India is a fast-developing nation with a huge potential where the manufacturers are striving to achieve global standard quality. We have witnessed growing demand for colour management solutions especially in the Indian auto sector. In the automotive field, color is one of the pivotal components that drives the consumer’s decisionmaking process. Today’s auto manufacturers make every effort to ensure colour harmony in finishes across every surface.
We are excited to launch X-Rite’s most advanced colour management technology in India with Advanced Graphic Systems, our longstanding partner, to help manufacturers deliver the highest level of colour consistency and product excellence while improving design and production efficiency.”
The new MA-T family of portable multi-angle spectrophotometers includes the MA-T12, a 12-angle device, and the MA-T6, a sixangle device. These devices are the first instruments to combine color imaging and multiangle spectral measurement to quantify color, sparkle and coarseness. These new devices allow customers to define more precisely and control the extreme effect finishes now commonly used in the automotive industry to reduce defects and achieve more efficient quality assurance. The combination of a color camera and up to 12 angles of measurement provided in the MA-T family gives manufacturers and their supply chain partners an entirely new level of sophistication in the definition and measurement of effect finishes that include aluminums, pearls or special effect pigments like Xirallics. For many effect finishes, measurement of color alone is no longer sufficient to completely characterise these materials, or to ensure consistency across adjacent parts, such as car bumpers and body panels. The MA-T family delivers results that more closely approximate the way the human eye perceives color. This helps manufacturers set, communicate, and ensure conformance with global standards for effect finishes – encompassing colour, sparkle and coarseness – to achieve a new level of consistency and harmony.
Virtual light booth