OAB launches new digital plat­form

Banking Frontiers - - News / Banking In The Gulf -

Oman Arab Bank (OAB) launched its new uni­fied digital bank­ing plat­form that of­fers an all-new sim­pli­fied in­ter­face used across all digital chan­nels in­clud­ing in­ter­net, ATM, and the new mobile bank­ing ap­pli­ca­tion. The bank also an­nounced the launch of its new mobile bank­ing ap­pli­ca­tion, which uses the same in­no­va­tive icon-based de­sign, of­fer­ing the OAB cus­tomers an ex­cep­tional bank­ing ex­pe­ri­ence. The bank said it has up­graded the in­fra­struc­ture in­clud­ing 152 ATMs, 57 branches and eight rep­re­sen­ta­tive of­fices across the sul­tanate to make it com­pat­i­ble with the new plat­form. All the very lat­est digital de­vel­op­ments have been in­cor­po­rated in the new plat­form, the bank said. The in­ten­tion, ac­cord­ing to a se­nior of­fi­cial of the bank, is to po­si­tion OAB as a fi­nan­cial in­sti­tu­tion that de­liv­ers an en­hanced cus­tomer ex­pe­ri­ence across all touch­points; ei­ther in our branch, via phone bank­ing or online.

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