'Feluda' themed personalised RuPay Platinum Debit Cards for United Bank of India customers
United Platinum Moments Card is a new initiative of United Bank of India where customers can choose the background image of their debit card as per their choice. This card helps the customer to customise the design of his/her card. Customers may upload the photograph of their choice or may select from preloaded gallery. This card is the first ever such customisable card built on India’s indigenous payment brand RuPay. Bengal flavour has been added to the preloaded gallery of moments card by introducing iconic “Feluda” illustrations by Satyajit Ray. Feluda is a Bengali private investigator starring in a series of Bengali novels of Indian fictional detective novels and short stories written by Indian Bengali film director and writer Satyajit Ray. Sandip Ray has kindly extended his support by allowing the bank to use 8 Feluda illustrations to this initiative where the rich heritage of Bengali literature joins hands with digital payments.