INDIGENOUS TEXTILE DESIGNER KSHITIJ JALORI LAUNCHES EPONYMOUS LABEL
LAUNCHES EPONYMOUS LABEL
The designer showcases an exhibition to celebrate Indian textiles and silhouettes.
Showcases an exhibition to celebrate Indian textiles and silhouettes!
He works with textiles by converting these into beautifully stitched modern silhouettes, the indigenous textile designer Kshitij Jalori has decided to take his work a step ahead by launching his eponymous label, Kshitij Jalori. The launch show was an endeavour to showcase iconic Benarasi textiles with an incremental reductionist approach.
For the launch of his label, Jalori worked with Indian textiles, beginning with the Benares sector, and aimed at delivering a global vision and appeal by converting these into beautiful ensembles.
Each piece possessed minimal trims, clean aesthetics and are very comfortable to wear with well worked out details such as pockets and sleeves. The idea was to transform the timeless traditional handloom textiles into sophisticated, modern outfits while taking cues from India’s rich cultural heritage and making it more appealing to the millennial audiences.
Three collections were showcased at the two-day exhibition – Coromandel Colony, PakhiBadi and Gul Bulbul. Each collection paid tribute to the ancient traditional textiles and presented them in new and eclectic ways.
With 28 displays set in a plain grey background, the designer extended an experiential appeal to the viewers. The subtle grey background was inspired by the textiles Jalori showcased at the exhibit to recreate the look and feel of a museum. The lighting was done in such a way that the entire focus stayed on the textile and garments. The area had been curated tastefully
that totally drew people into a world disconnected from the outside world.
For Coromandel Colony, Jalori used a variety of fabrics like plain weaves, Kadwa and Phekwa techniques with a gentle use of Mashru. Gul Bulbul incorporated luxurious fabrics like satins and tanchois in addition to the fabrics used for Coromandel Colony. PakhiBadi primarily consisted of heirloom sarees that revolved around plain weaves and kadwa techniques.
With each collection, Jalori tried to incorporate a new texture of fabric, while also developing the Pashmina Brocade, a fabric made of fine cashmere yarns have been woven with silk and zari to develop a fabric which has a soft, smooth texture and drape. This use of Pashmina was the highlight of the exhibition. The collections incorporate clean and minimalist silhouettes. The designer has emphasized on the form and functionality while developing the garments. He has used brass hooks instead of gundi buttons for ease and wearability. The clothing has been constructed essentially keeping in mind the user-centric point of view.
The collection comprises functional separates including scarves, jackets, dresses, overcoats, pantsuits and multifunctional kurtas that can be teamed up with pants or simply be worn as dresses along with the exquisite range of sarees and dupattas from Kshitij Jalori’s classic range, which come packaged in a vintage trunk which has been developed in collaboration with Cord. The designer has created cohesive looks with each garment with customized shoes elegantly created in pure leather matching the aesthetics of the ensembles. They gave a regal appeal yet are extremely comfortable to wear. Talking about the colour palette, Coromandel Colony has been inspired by the Chintz artworks, so the collection has been designed in the shades of mustard, onion pink and charcoal, while Gul Bulbul has been developed in shades of old rose, indigos, earth grey and pale blue owing to its Persian influence. The collection titled PakhiBadi stays true to the romantic pastel hues that remind us of the old world charm.
– Kshitij Jalori,Designer