INDIA’S EŠFOOD DELIVERY MARKET TO HIT USŽ ‘ BILLION BY “”““

TITLED ‘DEMYSTIFYING THE online food consumer’, Google and Boston Consulting Group’s report states that the online food ordering industry in India is expected to hit US$ 8 billion by 2022.

Talking about investment, the food tech funding has exploded in recent years – growing by 25 times in the last ve years.

e study says that while delivery charge is the main reason for not ordering food online in metro cities; in tier I cities, lack of trust in apps (29 per cent) emerged as the barrier.

Overall, online spending in India is rising rapidly and expected to grow at 25 per cent over the next ve years to reach over US$130 billion.