We’ve seen the V40 and its jumped-up Cross Country version. Now it’s time for the real deal: the XC40.
The all-new XC40 is the smallest crossover from the Swedes, and it enters a segment that’s been immensely crowded for a while. The compact luxury urban SUV space has quite a few front-biased offerings and the XC40 will have to hit the ground running to battle the likes of the Audi Q3, BMW X1, Mercedes GLA-Class, and MINI Countryman, among others.
What has got Volvo so confident? First off, the XC40 is the first car to use the Group’s second modular platform: CMA or Compact Modular Architecture, codeveloped with Geely, which will underpin all the smaller models from the 40, and potential 30 and 50 lines, apart from LYNK & CO, in the future. The platform allows for variable length, wheelbase, and track. From our interviews with Volvo management earlier, we know that a seven-seater compact SUV is also very possible on this platform.
Secondly, Volvo aim to change not just the feel of the car, but the whole ownership experience with ‘Care by Volvo’. The XC40 will be offered with a monthly flat-fee subscription, putting an end to down payments and price differences, among other things, including road tax, insurance, and subscriptions. Thanks to the digital concierge, services such as fuelling, cleaning, service pick-up and e-commerce delivery can also be taken care of. Besides, Volvo will also have a ‘Volvo on Call’ app that will make things easier to keep a track of and even enable car sharing. The app, in conjunction with Care by Volvo, will also function as a digital key by allowing friends or acquaintances of the owner to use a one-time code that gives them access to the car whenever the need arises.
Thirdly, personalisation. Starting from scratch has allowed the designers the freedom to leave a lot of room for creativity. Two-tone paint jobs, exterior styling options, a vast choice of interior colours and themes as well as patterns for the trim detail will all be customisable.
Volvo will initially offer the XC40 with two four-cylinder turbocharged engine choices: the D4 diesel and the T5 petrol. Volvo’s recent announcement that all cars will have some form of electrification means hybrid versions are in the offing. The new three-cylinder engines (T2/T3 and D2/ D3) will also arrive in the near future. The excitement is growing in Gothenburg, and there’s more to come; including the next-gen S60 and an all-new S40.