CMA-nd­ing Pres­ence

Car India - - BULLETIN -

We’ve seen the V40 and its jumped-up Cross Coun­try ver­sion. Now it’s time for the real deal: the XC40.

The all-new XC40 is the small­est cross­over from the Swedes, and it en­ters a seg­ment that’s been im­mensely crowded for a while. The com­pact lux­ury ur­ban SUV space has quite a few front-bi­ased of­fer­ings and the XC40 will have to hit the ground run­ning to bat­tle the likes of the Audi Q3, BMW X1, Mercedes GLA-Class, and MINI Coun­try­man, among oth­ers.

What has got Volvo so con­fi­dent? First off, the XC40 is the first car to use the Group’s se­cond mod­u­lar plat­form: CMA or Com­pact Mod­u­lar Ar­chi­tec­ture, code­vel­oped with Geely, which will un­der­pin all the smaller mod­els from the 40, and po­ten­tial 30 and 50 lines, apart from LYNK & CO, in the fu­ture. The plat­form al­lows for vari­able length, wheel­base, and track. From our in­ter­views with Volvo man­age­ment ear­lier, we know that a seven-seater com­pact SUV is also very pos­si­ble on this plat­form.

Se­condly, Volvo aim to change not just the feel of the car, but the whole own­er­ship ex­pe­ri­ence with ‘Care by Volvo’. The XC40 will be of­fered with a monthly flat-fee sub­scrip­tion, putting an end to down pay­ments and price dif­fer­ences, among other things, in­clud­ing road tax, in­sur­ance, and sub­scrip­tions. Thanks to the dig­i­tal concierge, ser­vices such as fu­elling, clean­ing, ser­vice pick-up and e-com­merce de­liv­ery can also be taken care of. Be­sides, Volvo will also have a ‘Volvo on Call’ app that will make things eas­ier to keep a track of and even en­able car shar­ing. The app, in con­junc­tion with Care by Volvo, will also func­tion as a dig­i­tal key by al­low­ing friends or ac­quain­tances of the owner to use a one-time code that gives them ac­cess to the car when­ever the need arises.

Thirdly, per­son­al­i­sa­tion. Start­ing from scratch has al­lowed the de­sign­ers the free­dom to leave a lot of room for cre­ativ­ity. Two-tone paint jobs, ex­te­rior styling op­tions, a vast choice of in­te­rior colours and themes as well as pat­terns for the trim de­tail will all be cus­tomis­able.

Volvo will ini­tially of­fer the XC40 with two four-cylin­der tur­bocharged en­gine choices: the D4 diesel and the T5 petrol. Volvo’s re­cent an­nounce­ment that all cars will have some form of elec­tri­fi­ca­tion means hy­brid ver­sions are in the off­ing. The new three-cylin­der en­gines (T2/T3 and D2/ D3) will also ar­rive in the near fu­ture. The ex­cite­ment is grow­ing in Gothen­burg, and there’s more to come; in­clud­ing the next-gen S60 and an all-new S40.

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