COM­PLETES THREE YEARS

A spe­cial­ist in to­tal in­te­grated sup­ply chain so­lu­tion, Mum­bai-based Delex Cargo In­dia aims to be­come a ‘pre­ferred de­liv­ery part­ner’ for their sup­pli­ers. CT Bureau

Cargo Talk - - Front Page -

Delex Cargo In­dia, an NDR Group Com­pany, is pro­moted by a group of ex­pe­ri­enced pro­fes­sion­als from the Sup­ply Chain in­dus­try. Delex, in its 3rd year of in­cep­tion, de­vel­oped an ex­ten­sive dis­tri­bu­tion and de­liv­ery net­work across ma­jor towns and cities of In­dia that of­fer a wide range of Sup­ply Chain ser­vices to the In­dian in­dus­try.

Ac­cord­ing to Srini­vas Sat­ti­raju, CEO, Delex Cargo In­dia; in­no­va­tion and cus­tomer spe­cific so­lu­tion is the key to com­pet­ing in lo­gis­tics busi­ness in In­dia and world­wide. He says, „Delex is built on this one key prin­ci­ple that helped us to be a lo­gis­tics leader in the do­mes­tic mar­ket. We have a great deal of ex­pe­ri­ence in manag­ing the lo­gis­tics of in­dus­tries across spec­trum, rang­ing from con­sumer elec­tron­ics, tele­com, IT, FMCG, to in­dus­trial equip­ment, high value mer­chan­dise, chem­i­cals and phar­ma­ceu­ti­cals. With its pres­ence across more than 24 ma­jor towns and cities of In­dia through a net­work of more than 70 PUDOs (Pick-Up and De­liv­ery Op­er­a­tion cen­tres), Delex is slated for ex­pan­sion with more than 200 de­liv­ery lo­ca­tions in the pipe­line for the next 2 years.‰

Elab­o­rat­ing on the fo­cus for this year, Sat­turaju said, „This year, the fo­cus is to drive growth of our do­mes­tic air cargo busi­ness. To achieve this, as a strate­gic step for­ward, our group has signed up Cargo Gen­eral Sales ales Agency ( CGSA) deal with lead­ing do­mes­tic air­lines. Next fo­cus is our new­est ser­vice of­fer­ing Sur­face Par­cel De­liv­ery ( SPD) where we are beef­ing up our HUB and PUDOs net­work con­nec­tiv­ity through ded­i­cated Sur­face Line­hauls to en­hance our ser­vice ef­fi­ciency. Our key strat­egy around SPD is to of­fer a strong B2B Cargo De­liv­ery Ser­vice aimed at large, pan-In­dia cus­tomers, re­quir­ing so­lu­tion based in­te­grated lo­gis­tics de­liv­ery op­er­a­tions.‰

Though the 3PL mar­ket in In­dia is on a pos­i­tive track, the com­pany has re­stricted it­self in pro­vid­ing ware­hous­ing ser­vices to a se­lect group of cus­tomers. Ex­plain­ing the com­pany's 3PL busi­ness, Sat­turaju said, „Cur­rently Delex has ma­jor on­go­ing busi­ness en­gage­ments with two lead­ing com­pa­nies from FMCG and auto sec­tor with large ware­house op­er­a­tions in South In­dia and West Ben­gal; we are in process of com­plet­ing the set up of our first Pharma ware­house in Ben­galuru.‰ DELEX ON LO­GIS­TICS IN­DUS­TRY CHAL­LENGES FOR 2013 Talk­ing about the chal­lenges in the com­ing year, Ath­mara­man Venkate­san, Head Op­er­a­tions Air Cargo, Delex Cargo In­dia said, „2013 is go­ing to be quite chal­leng­ing as there is a pres­sure (on lo­gis­tics com­pa­nies) on re­duc­ing cost and im­prov­ing ef­fi­cien­cies, due to the pre­vail­ing global eco­nomic sce­nario. At the same time, with FDI in Re­tail, Avi­a­tion and other re­lated sec­tors, 2013 could open doors for greater op­por­tu­nity (for lo­gis­tics sec­tor) too. Whether FDI or not, I feel 2013 will see a ma­jor push to­wards im­prov­ing over­all op­er­a­tional qual­ity at ef­fi­cient costs, rather than con­cen­trat­ing only on the cost of ser­vice, which has his­tor­i­cally been the case till now.‰ DELEX ON COLD CHAIN SUP­PLY TRANS­PORTA­TION „This ser­vice is now recog­nised as a sun­rise ssec­tor in In­dia. Delex en­tered into ÂCold Chain Trans­porta­tionÊ ( CCT) busi­ness by de­ploy­ing a ded­i­cated fleet of over 30 trucks fit­ted with the lat­est, state-ofthe-art, PUF in­su­lated re­frig­er­ated con­tain­ers. Fit­ted with data log­gers and GPS sys­tems, Delex is able to of­fer real-time track­ing of tem­per­a­ture main­tained in the con­tainer, be­sides pro­vid­ing the usual in­for­ma­tion on ve­hi­cle lo­ca­tion, driv­ing speed, etc. DelexÊs ap­proach to­wards CCT busi­ness shall be client-based re­quire­ment as­sess­ment, so­lu­tion de­sign and ded­i­cated de­ploy­ment,‰ in­formed Anil Ku­mar Se­sha­giri, Head Strat­egy and Busi­ness De­vel­op­ment, Delex Cargo In­dia.

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