MiraiStore.com launched Fashion logistics to receive a boost in India
With the recent launch of a new Fashion Shopping Portal called MiraiStore.com, the fashion logistics in India is expected to witness a phenomenal growth in India. Speaking to Cargotalk, Prem Kumar M, chairman and managing director, Uniworld Logistics and
Our efforts are on proper utilisation of human resources and level, so that we can this tough juncture” Prem Kumar M Chairman and MD, Uniworld Logistics
Uniworld always finds new avenues complying with the contemporary market trends. And, according to Prem Kumar, e-commerce is the segment that the logistics companies need to tap for their further growth. “I have invested the whole seed fund in the new e-commerce portal, MiraiStore. com, with an objective to accelerate our existing fashion logistics business across the country. Our focus is India’s huge domestic market,” said Prem Kumar.
MiraiStore.com has launched the fashion shopping portal that offers a wide variety of fashion products and accessories from across the world. MiraiStore brings the latest trends in global fashion with over 10,000 SKUs at launch. The online shopping site has its own range of accessories already available in the store and is working on launching a private label.
“MiraiStore.com has a classy, intuitive and visual shopping experience with good photography and true representation of garments including style and texture,” said Prem Kumar. Customers can shop for a wide variety of denims, dresses, ethnic wear, accessories, etc., from national and international brands. Global brands available on the site include Boggi Milano, Manchester United, Alcott, FCUK and Freesoul. MiraiStore.com has exclusive collections from designers like Manoviraj Khosla and Sarita Mandoth.
Meanwhile, MiraiStore has also set up state of the art warehouses in Chennai, Delhi, Mumbai and Bengaluru to effectively fulfill its customers’ orders.
Apart from the focus on e-commerce Uniworld Logistics is also concentrating on exploring new markets across the world. In 2013, the company will open its offices in Middle East and Tanzania. At present, the company is a leading player in logistics that serves over 400 destinations worldwide through 32 offices in 10 countries. The company is a $100 million turnover company.
Uniworld Logistics was incorporated in 2002 and in a short span of 10 years, it has grown to become a $100 million turnover company. Since 2009, Uniworld Logistics has invested over $10 million to setup its integrated logistics parks and fashion logistics hubs in Chennai, Mumbai, Delhi and Bengaluru.
In view of the current economic scenario and market trends Uniworld will concentrate on cost management to pass it on this (reduced cost) to its customers to take on the challenges. “Our efforts are on proper utilisation of human resources and increasing the efficiency level, so that we can benefit our customers at this tough juncture,” said Prem Kumar. The Founding Team MiraiStore.com has a strong founding team with experience in e-commerce, fashion retail, marketing and supply chain.
Apart from Prem Kumar, with his vast experience in logistics and supply chain management, other members include Ram Bhamidi, CEO (a graduate of IIT Kharagpur and IIM Ahmedabad with over 15 years experience in India and UK predominantly in the internet, e-commerce and new media space); Femina Prem, director (a fashion expert and a successful entrepreneur); Asha Shridhar, COO – Brands (holds a degree in textiles and clothing and has over 14 years experience in fashion retailing); Sankar Bora, COOOperations and co-founded Myntra.com in 2007; Basant Choudhary, head of Product (worked with Cognizant, Infosys and was the co-founder at Urbangain and Senthil Kumar, head of finance.