For world-class Supply Chain Management
One of the world’s leading geospatial experts was in Singapore recently, advising the region’s logistics industry stakeholders on how real-time mapping technology can help them achieve world-class supply chain capabilities.
Wolfgang Hall, a global industry manager for logistics and supply chain management (SCM) at mapping technology giant Esri, said, “Whether its data on distribution networks, customer demographics, resources or competitors – location is inherent in the business of supply chain and logistics, and this is why SCM organisations are increasingly using Geographic Information System (GIS) technology.”
GIS is a smart-mapping technology, which integrates, and analyses data from multiple business systems to create a dynamic and interactive map-based view of information.
In logistics and SCM, the technology enables decision-makers, such as fleet managers, to easily track how efficiently their goods are being delivered; determine where and when goods should be shipped; and reduce business risks. Hall said many of the world’s leading logistical com- panies – including FedEx – heavily rely on GIS technology to meet delivery deadlines and remain competitive. “This is particularly important when dealing with delivery of perishables that demand a stable tempera- ture range at all times. With GIS technology, Fedex can easily monitor and remedy any potential temperature fluctuations,” he said. He was in Singapore to advise leading SCM professionals at the SCM Logistics and Manufacturing World 2014 in partnership with regional GIS experts from Esri South Asia.
“When it comes to SCM, GIS adoption in Asia is growing progressively as organisations – especially in Southeast Asia - look for feasible and innovative solutions that can help them overcome supply chain weaknesses and manage risks,” he said.
Hall said with the ASEAN economic integration just under a year away, investing in technologies such as GIS will be critical in ensuring regional businesses remain competitive.
Wolfgang Hall Global Industry Manager Logistics and SCM, Esri