Telem­at­ics for im­prove­ment

The lo­gis­tics industry, till date marred due to com­plex trans­porta­tion prob­lems, is slowly em­brac­ing the con­cept of telem­at­ics that would im­prove prof­itabil­ity and op­er­a­tional ef­fi­ciency.

Cargo Talk - - Guest Column -

The trans­port lo­gis­tics sec­tor in In­dia has seen a huge wave of dis­rup­tive in­vest­ments over the course of the past year. Road trans­porta­tion con­trib­utes a mas­sive $150 bil­lion to the In­dian GDP an­nu­ally, but is also one of the most dis­or­gan­ised sec­tors in the In­dian econ­omy. Sev­eral play­ers are try­ing to or­gan­ise the sec­tor through tech­nol­ogy – some are do­ing it to cap­ture new mar­ket op­por­tu­ni­ties while oth­ers are strug­gling to find enough dif­fer­en­ti­a­tion to even sur­vive.

Fleet telem­at­ics prom­ises to play a key role in this ef­fort for or­gan­i­sa­tion of the sec­tor. In­dia cur­rently has an es­ti­mated VTS (Ve­hi­cle Track­ing Sys­tems) adop­tion of less than one per cent as com­pared to nearly 100 per cent adop­tion in de­vel­oped economies. How­ever, there are sev­eral solid rea­sons for fleet own­ers to adopt VTS and fleet telem­at­ics to im­prove prof­itabil­ity and op­er­a­tional ef­fi­ciency.

At its ba­sic level, VTS sys­tems are able to track four es­sen­tial data points, viz., speed, time, lo­ca­tion and di­rec­tion. More com­plex sys­tems are also able to re­motely pro­vide such data as en­gine be­hav­iour, mileage, safety mea­sures, tyre con­di­tions. Telem­at­ics is the key tool to solve large com­plex trans­porta­tion driv­ing pro­fes­sion. The en­tire driver com­mu­nity is la­beled as dis­hon­est, treated with mis­trust and not given re­spect they de­serve for their hard work. Telem­at­ics has the po­ten­tial to change this en­tire land­scape. With telem­at­ics, it is even pos­si­ble to mea­sure driver be­hav­iour in deeper and much more mean­ing­ful ways. At the most ba­sic level, one is able to brak­ing’ and ‘night and un­safe driv­ing’, thereby en­abling to cre­ate a strong in­cen­tive to ac­tu­ally per­form bet­ter. Such mon- itor­ing and mea­sur­ing also helps you track and im­prove fleet per­for­mance by mak­ing the right in­ter­ven­tions. It makes it eas­ier to run large fleet at dif­fer­ent lo­ca­tions with a cen­tralised track­ing and mon­i­tor­ing team. It is es­ti­mated that cost of

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