Ace de­signer MASABA GUPTA was re­cently in town to launch her fifth bou­tique; Citadel speaks to the style icon

Ace de­signer MASABA GUPTA was re­cently in town to launch her fifth bou­tique at Phoenix Mar­ket City. Citadel speaks to the style icon, who can­didly reveals what it takes to make it in a man’s world.


The leg­endary de­signer Gior­gio Ar­mani had made an in­ter­est­ing state­ment – ‘The dif­fer­ence be­tween style and fash­ion is qual­ity.’ We de­mand that both have qual­ity. And In­dian fash­ion de­sign­ers in re­cent times have made this state­ment a lit­tle bet­ter, by making both fash­ion and style ex­tremely high with qual­ity. And the young crowd th­ese days has been chant­ing one name in this re­gard – Masaba Gupta. Ask any dis­cern­ing fash­ion con­nois­seur and there are chances that she might be a Masaba Gupta fan. Cre­ative and prac­ti­cal, Masaba just knows what is right for the mar­ket and the buy­ers. Un­con­ven­tional is the word that best describes her. Her de­signs are a great amal­ga­ma­tion of tra­di­tional and mod­ern, with a great hint of bold­ness. Women’s eth­nic wear with unique prints and use of rich em­broi­dery is her forte. Her eye-catch­ing prints in­clud­ing mo­tifs have been her trade­mark, along with fem­i­nine out­lines. We can safely say that Masaba has slowly risen from be­ing a ris­ing star in the In­dian fash­ion in­dus­try to now be­ing a stal­wart in the in­dus­try fol­lowed by many. She was in town to launch her fifth bou­tique at the very up-mar­ket Phoenix Mar­ket City, and her in­ter­view is as hon­est as the per­son she

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