SUC­CESS STORY

Consumer Voice - - Readers’ Page -

Com­plainant: Ms Ashu Bha­gat Com­plaint against: SBI Life In­sur­ance I have a pol­icy reg­is­tered in SBI Life In­sur­ance and was to re­ceive the first sur­vival ben­e­fit of Rs 10,000 on 1 Jan­uary 2014. The Ra­jin­der Na­gar branch con­firmed that the cheque had been dis­patched to my ad­dress via EMS Speed Post. How­ever, when I con­tacted EMS Speed Post ser­vice, I found out that the cheque had been re­turned as they could not lo­cate the ad­dress. I re­quested SBI Life to de­posit the sum in my bank ac­count. This is yet to be done though it has been over two weeks.

Voice Ac­tion

Voice took up the mat­ter with the com­pany, ask­ing them to deliver the cheque. The same was given with­out fur­ther de­lay. Note: Great cus­tomer sup­port is al­ways a plus point. Even if the prod­uct/ser­vice is not that great, great cus­tomer sup­port can win over people. Cus­tomer care is a cru­cial el­e­ment of busi­ness suc­cess. Ev­ery con­tact your cus­tomer has with your busi­ness is an op­por­tu­nity for you to im­prove your rep­u­ta­tion with them and in­crease the like­li­hood of fur­ther sales.

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