F for Free­dom

To be, to be any­where, to be with­out fear

Consumer Voice - - Contents -

My im­age of free­dom is drawn from an old print ad in the Reader’s Di­gest – it prom­ises that use of the prod­uct gives free­dom to girls for­ever. While the prod­uct did not de­liver on that prom­ise, the im­age con­tin­ues to pop up ev­ery time I hear the word ‘free­dom’. What does free­dom mean in the con­text of travel? Any­thing and many things, ac­tu­ally. Free­dom of move­ment, of course. Free­dom of ac­cess for all—right to the last per­son. Free­dom in spite of lim­i­ta­tions, phys­i­cal or men­tal. Free­dom to be­lieve that one is safe. And so on.

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