Virtualization attaining maturity
T SRINIVASAN Managing Director VMware India & Saarc
In 2013 we saw continued uptake of virtualization and cloud computing technologies given the associated cost savings. There is also greater maturity and understanding among customers for these technologies; we see this growing in 2014.
Technology and ROI
In 2014 business priorities will shift as optimism slowly returns to the Indian economy. Business leaders expect IT to deliver much more than ROI—they want the ability and flexibility to adapt to the dynamics of the marketplace while continuing to lower operating costs.
According to an IDC report, the economic impact of server virtualization in India is estimated to reach $3.89 billion by 2020. This comprises costs avoided in a few key areas such as server, power, cooling and real-estate. It is clearly an area that will continue to top the Indian CIO’s list of IT priorities in the years ahead.
I believe the following areas will drive customer IT spending in 2014.
Software-defined data centers: The SDDC framework has gained acceptance among global business giants and startups alike. In addition, customers who moved to SDDC architecture have experienced greater value than those who did not.
Extending compute virtualization: While many consider the compute virtualization market to be relatively mature, the story is far from complete. In 2014 we will see significant uptick in the use of virtual infrastructure to host big data and grid applications as enterprises seek to make application deployment more flexible and reliable. We should also expect a continued focus on big data and HPC as the IT enablers for differentiation in business.
Network virtualization: The discussion around software-defined networking will not abate in 2014. We expect more focus on network virtualization deployment next year. Adoption has started to spread beyond public cloud providers and technology-driven customers to large enterprises. It’s a safe bet that 2014 will be a year in which adoption moves even further into the mainstream. We will see many of these customers moving from proof-of-concept trials to live production deployments.
Storage virtualization: The separation of applications from their storage is ongoing. As these and other storage efforts come together, vendors will deliver the layer of software that allows data to be easily available within the
As per IDC, the economic impact of server virtualization in India will be $3.89 billion by 2020. This comprises costs avoided in servers, power, cooling and real-estate
available infrastructure and makes it easily consumable by applications irrespective of the underlying physical storage infrastructure. The trend toward abstracting storage is gathering pace across the industry, and we expect to see significant progress being made in this area in 2014.
Automatically managing the SDDC: The progress being made in separating applications from the underlying compute, network and storage infrastructure is only half the SDDC story. The broad trend seems to be toward managing heterogeneous SDDCs (and thus the cloud) so that consumers of XaaS are able to manage a broad portfolio of SaaS, PaaS and IaaS along with their private cloud and partner service provider assets.
End-user computing: Just as the delivery of applications has been transformed by the cloud business model and the SDDC technologies that underpin them, the client is undergoing enormous change. The rise of mobile computing is unstoppable.
We encourage partners to focus on building competencies to differentiate themselves in the market and on cultivating strong customer relationships.
Over the next few months our channel strategy will be focused around SDDC as we are seeing good momentum around it in India. We will also be laying strong emphasis on the government and defense sectors in the country, and will work closely with our systems integration and OEM partners. In addition, we are pursuing the virtualization opportunity in the SMB segment and have created an SMB unit to drive our channel-led go-to-market strategy.
T SRINIVASAN MANAGING DIRECTOR, INDIA & SAARC, VMWARE