Hot drinks mar­ket to grow 4.78% dur­ing 2016-2020

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In a re­port titled ‘Global Hot Drinks Mar­ket 2016-2020’, Tech­navio’s an­a­lysts fore­cast the global hot drinks mar­ket to grow at a CAGR of 4.78% by rev­enue dur­ing 2016-2020. Ris­ing de­mand for hot drinks in emerg­ing coun­tries and the launch of new vari­ants have been re­spon­si­ble for its steady mar­ket growth over the past cou­ple of years. The Tech­navio re­port says the mar­ket po­si­tion of hot brewed cof­fee has been strong tra­di­tion­ally. With nu­mer­ous in­no­va­tions and changes in con­sumer de­mand, the mar­ket land­scape has trans­formed. Con­sumers wish to repli­cate the café ex­pe­ri­ence at home in the form of sin­gle-serve cof­fee ma­chines. To meet this grow­ing de­mand and cus­tomize their of­fer­ings, ven­dors are of­fer­ing sin­gle-serve cof­fee pods that can be used in espresso cof­fee ma­chines.

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