Deccan Chronicle

DUMPS MSD

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PepsiCo, one of the largest food, snack and beverage companies in the world, has ended its 11year associatio­n with Dhoni, indicating a fall in his market value, appeal and popularity among advertiser­s, according to a report. Dhoni’s associatio­n with PepsiCo dates back to 2005 and he was the face of Pepsi Cola and Lay’s chips. “At PepsiCo, our focus in advertisin­g and marketing is to make our products the hero and celebrate the hero,” PepsiCo V-P for beverages Vipul Prakash confirmed the developmen­t.

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