“B
USINESS IS DOING well this year, we are up 7-8 per cent in sales, and I am very positive about India. Things are going in the right direction after GST implementation; I think the Prime Minister is doing a great job. I think we need in India a stable and predictable business environment, legislature needs to be in charge for this. I believe that we are number one in growth this year in the luxury segment, but what is number one? You are number one if it is the most sustainable car company in the world, the most environment friendly, most consumer friendly, most innovative and then the most profitable. Volume is important too and I used to have discussions 4-5 years back with some colleagues from Stuttgart. They were all about numbers. But number one will always be customer satisfaction and brand perception for me.
"The Indian luxury car market is minuscule, last year it was 35,000 units. Obviously, we are a little behind and I am not satisfied with the volume but I think the potential is enormous. (Slow growth) is not (due to) taxation. In China and
Number one will always
be customer satisfaction and brand perception
for me