HAR­LEY ROLLS OUT 2018 SOFTAIL SE­RIES

Har­ley-David­son on Thurs­day launched its 2018 Softail range in In­dia. This newly in­tro­duced line-up in­cludes four mo­tor­cy­cles.

Financial Chronicle - - FRONT PAGE - NEERAJ JHA New Delhi neeraj.jha@my­dig­i­talfc.com

AMER­I­CAN twowheeler man­u­fac­turer, Har­ley-David­son on Thurs­day launched its 2018 Softail range in In­dia. This newly in­tro­duced line-up in­cludes four mo­tor­cy­cles – Street Bob, Her­itage Clas­sic, Fat Bob and Fat Boy – priced at Rs 11.99 lakh, Rs 18.99 lakh, Rs 13.99 lakh and Rs 17.49 lakh (ex-show­room, Delhi). All four new mod­els get cos­met­ics as well as me­chan­i­cal up­grades and look much dif­fer­ent from their ex­ist­ing ver­sions.

Peter MacKen­zie, man­ag­ing di­rec­tor, Har­ley-David­son In­dia and China, said, “Our new of­fer­ings strongly demon­strate Har­ley-David­son's fo­cus on rein­vent­ing prod­ucts for mo­tor­cy­cle en­thu­si­asts and aspir­ing rid­ers. The 2018 Softail cus­tom mo­tor­cy­cles have been in­spired by Har­ley-David­son’s his­tory, au­then­tic­ity and styling DNA through a mod­ern lens. The re­sponse to the first look has been very pos­i­tive and we are con­fi­dent that the mo­tor­cy­cles will fur­ther en­hance the sport of leisure mo­tor­cy­cling in In­dia.”

All four mo­tor­cy­cles re­ceive a new, sport­ing 1750cc V-twin en­gines known as the “107” (107 de­not­ing en­gine ca­pac­ity in cu­bic inches) from Har­leyDavid­son's Mil­wau­kee 8 se­ries of en­gines. As per the com­pany, the en­gine prom­ises bet­ter ac­cel­er­a­tion times, as it pro­duces a mas­sive 150Nm of torque. These mo­tor­cy­cles also get com­pre­hen­sive styling up­dates and are a lot more mod­ern look­ing along with LED lights. Un­der the skin, all four get an new chas­sis along with a new sus­pen­sion that prom­ises far bet­ter han­dling and an im­proved ride qual­ity.

The Street Bob re­ceived a new dig­i­tal in­stru­ment clus­ter, in­te­grated LCD screen and a new han­dle­bar. It will also come with re­vised seats, new ex­haust pipes and air box. The model will be avail­able in five colour vari­ants and it is 7kg lighter to the pre­vi­ous model.

The re­vised edi­tion of Fat Bob has com­pletely changed its de­sign and styling. The model will be avail­able in four colour op­tions, Dual disc front brakes and has in­verted 43mm car­tridgestyle front forks. The model will come with an ad­justable sus­pen­sion sys­tem to specif­i­cally suit the Indian road con­di­tions.

Har­ley's most Iconic Fat Boy is now avail­able with more ag­gres­sive styling while main­tain­ing its con­tem­po­rary DNA us­ing the satin chrome el­e­ments. The clas­sic head­light and a 160mm front tire – widestever on a Har­ley-David­son mo­tor­cy­cle – are the high­lights of the new model. The new model is 16kg lighter as com­pared to the pre­vi­ous one.

The new Her­itage Clas­sic keeps the vin­tage DNA live with its clas­sic de­sign while re­ceiv­ing some mod­ern blacked-out touches. The new fea­tures can be cus­tomised like the de­tach­able wind­screen, lock­able and wa­ter re­sis­tant sad­dle­bags taller sus­pen­sion and cruise con­trol. More­over, the new model is sig­nif­i­cantly lighter with 17kg less than the old-gen­er­a­tion Her­itage Clas­sic.

The ABS is avail­able through­out the new Har­ley-David­son lineup while the Softail range also gets LED head­lamps, key­less ig­ni­tion, USB sock­ets and other im­proved fea­tures.

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